- Company Name
- Okta
- Job Title
- Senior Product Marketing Specialist, Program Management
- Job Description
-
**Job title:**
Senior Product Marketing Specialist, Program Management
**Role Summary:**
Lead and scale cross‑functional Product Marketing (PMM) programs to accelerate go‑to‑market impact. Own end‑to‑end lifecycle of program initiatives, drive operational efficiency, establish governance, and act as the central connector across PMM, Events, Customer Marketing, Product Management, and Enablement.
**Expectations:**
- Deliver high‑quality, timely PMM programs that increase velocity, consistency, and impact.
- Demonstrate strategic insight while executing detailed project plans.
- Communicate complex status and risks clearly to teams and senior leadership.
- Use data‑driven insights to continuously improve processes.
- Proactively manage risks and align stakeholders to keep programs on track.
**Key Responsibilities:**
- Own and manage the full lifecycle of cross‑functional PMM programs (e.g., events, Ask PMM Field, PMM on the Road).
- Design, implement, and refine scalable processes, tools, and best‑practice guides.
- Establish governance frameworks, timelines, and reporting for key PMM initiatives.
- Lead cross‑functional working groups across Events, Customer Marketing, Product Management, Marketing, Customer First, and Enablement.
- Define KPIs, collect and analyze data, and use findings to drive continuous improvement.
- Identify project risks, develop mitigation strategies, and facilitate stakeholder alignment.
- Create and maintain SOPs, templates, and training materials.
**Required Skills:**
- 5+ years of progressive experience in Program/Project Management, Operations, or Product Marketing in a high‑growth SaaS/technology environment.
- Proven program execution with multiple teams and competing priorities.
- Strategic and tactical agility; ability to pivot from high‑level strategy to detailed execution.
- Exceptional written and verbal communication; influence across technical and executive audiences.
- Deep understanding of product development and go‑to‑market lifecycle; integration of PMM with Sales, Enablement, Post‑Sales, Product Management.
- Results‑oriented with strong follow‑through and commitment to success.
- Technical proficiency with project tools (e.g., Asana, Google Workspace, Slack, Tableau) and familiarity with AI tools.
**Required Education & Certifications:**
- Bachelor’s degree in Business, Marketing, Computer Science, or related field (or equivalent experience).
- Relevant certifications in Project Management (e.g., PMP, Prince2) or Product Marketing preferred.