Boston Legacy FC

bostonlegacyfc.com

1 Job

65 Employees

About the Company

It's official! Women's professional soccer is coming to the greatest sports town in the world. #NWSLBoston

Listed Jobs

Company Name: Boston Legacy FC
Job Title: Director of Activation
Job Description: **Job Title:** Director of Activation **Role Summary:** Lead strategic and operational activation of all partnership agreements. Own end‑to‑end lifecycle from ideation, planning, execution, measurement, to renewal support, ensuring partner objectives are met and brand value maximized. **Expectations:** • 7+ years in partnership marketing, activations or brand experience, preferably in sports or entertainment. • Proven track record of managing multi‑channel activations for high‑profile partners. • Strong project management with ability to balance creative vision and operational execution. • Comfortable in fast‑paced, early‑stage environments. • Passion for soccer, community impact, and inclusive fan experiences. **Key Responsibilities:** - **Strategy & Planning:** Develop activation strategies aligned with contract deliverables; create annual plans with measurable KPIs. - **Execution & Project Management:** Manage matchday, digital/social, community, hospitality, experiential activations; serve as primary partner contact; oversee asset delivery, timelines, cross‑functional coordination. - **Measurement & Reporting:** Build ROI and impact reports; track metrics, recommend optimizations; collaborate with data teams to quantify media value and fan engagement. - **Team Leadership & Collaboration:** Lead activations team and agency partners; partner with sales on renewals and upsells; ensure activations reflect brand values. **Required Skills:** - Partnership marketing & activation expertise - Project management (budget, schedule, resources) - Cross‑functional coordination (marketing, creative, ops, community) - Data analysis & reporting - Creative ideation & execution - Stakeholder communication & partnership management - Adaptability to startup dynamics **Required Education & Certifications:** - Bachelor’s degree in Marketing, Business, Communications, or related field (preferred). - Project Management certification (PMP, Prince2, or similar) is a plus.

Boston, United states

On site

Senior

13-09-2025