Upway

www.upway.fr

3 Jobs

201 Employees

About the Company

At Upway, we envision a world where cars are the exception and e-bikes are the norm. Our mission is to accelerate e-bike adoption and reduce waste. This is why we are building the largest platform for reconditioned e-bikes, making electric mobility more affordable, and giving a new life to millions of great products. We are looking for great talents to bring this mission to life!

Listed Jobs

Company Name: Upway
Job Title: Marketing Lead, France & Southern Europe
Job Description: **Job Title** Marketing Lead – France & Southern Europe **Role Summary** Lead the full‑funnel marketing strategy for the French and Southern European markets, acting as the regional CMO. Own budgeting, channel mix, ROI, and brand positioning while driving acquisition, growth, and customer engagement for a D2C e‑bike marketplace. **Expectations** - Deliver measurable growth and brand authority in target markets. - Manage marketing budgets, optimize spend across SEA, social, SEO, and local levers. - Lead cross‑functional collaboration with central strategy and performance teams. - Mentor and coordinate local marketing managers and contractors. **Key Responsibilities** 1. Define and execute the regional full‑funnel marketing plan (acquisition, activation, retention, referral). 2. Allocate budget across paid, earned, owned, and local partnership channels; drive ROI. 3. Collaborate with central performance team to refine acquisition tactics and reduce CAC. 4. Adapt global brand voice to French, Italian, and Spanish markets; oversee PR, content, and brand activations. 5. Operate strategically and operationally: plan budgets, set up partnerships, review creatives. 6. Manage local marketing team and freelancers; ensure alignment with central strategy. **Required Skills** - 7–10+ years marketing experience in D2C, e‑commerce, or marketplace scale‑ups. - T‑shaped marketer: data analysis (ROAS, dashboards) + creative brand oversight. - Builder mindset: resourceful execution with limited people. - Data‑driven business acumen linking marketing initiatives to revenue metrics. - Native French; professional English; Italian or Spanish a plus. - Proven ability to lead full‑funnel campaigns and drive growth in high‑growth environments. **Required Education & Certifications** - Bachelor’s degree in Marketing, Business, or related field. - Advanced certifications in digital marketing, performance analytics, or brand strategy preferred.

Company Name: Upway
Job Title: Business Development Manager, Spain & Portugal
Job Description: **Job Title** Business Development Manager – Spain & Portugal **Role Summary** Drive growth of Upway’s B2B sourcing channel by securing high‑quality second‑hand e‑bikes from manufacturers, retailers, reconditioners, and fleet operators across Spain and Portugal. Manage the full partner lifecycle—from prospecting to onboarding, negotiation, and ongoing relationship building—while expanding the platform’s roll‑out of ancillary services such as pickup, drop‑off, and maintenance. **Expectations** - 3 + years of B2B sales/business development experience (FMCG, SaaS, or field sales). - Strong “hunter” mindset with a proven record of turning cold leads into contracts. - Willingness to travel 60‑80 % of the time within the Western Iberian region. - Native fluency in Spanish and Portuguese; professional proficiency in English for internal reporting. - Authentic enthusiasm for two‑wheel mobility and ability to engage both technical and business audiences. **Key Responsibilities** 1. **Partner Acquisition** – Identify, prospect, and onboard independent bike shops and regional chains; convert prospects into active users of the trade‑in tool. 2. **Fleet Deal Negotiation** – Map the B2B, rental, and leasing ecosystem; secure bulk, ad‑hoc deals that supply high‑quality stock for the UpCenter. 3. **Relationship Management** – Build long‑term trust with stakeholders; act as a reliable partner for both technical and contractual discussions. 4. **Service Deployment** – Leverage existing partner network to roll out new B2B services (pickup/drop‑off, maintenance, sales) and integrate them into the ecosystem. 5. **Data‑Driven Prioritization** – Use analytics to identify high‑potential targets and optimize field routes. **Required Skills** - B2B sales and negotiation proficiency - Field sales experience and willingness to travel extensively - Data analysis and route‑planning capabilities - Strong communication and relationship‑building skills - Technical understanding of e‑bike specifications and refurbishment processes - Multilingual: Spanish and Portuguese (native), English (professional) **Required Education & Certifications** - Bachelor’s degree in business, marketing, supply chain, or related field (preferred). - No specific certifications required, although sales or logistics qualifications are advantageous.

Company Name: Upway
Job Title: Business Development Manager, Italy
Job Description: **Job Title** Business Development Manager – B2B Sourcing (Italy) **Role Summary** Drive the expansion of Upway’s B2B e‑bike sourcing by identifying, securing, and onboarding retail, rental, leasing, and reconditioning partners across Northern Italy. Manage procurement of high‑quality second‑hand e‑bikes and negotiate bulk contracts to supply Upway’s refurbishment centers. **Expectations** - Achieve quarterly target of new partner acquisitions and bulk purchase volumes. - Travel 60‑80 % of the time within the designated region. - Maintain a pipeline of qualified prospects and report progress in English. - Act as the primary point of contact for technical and commercial discussions. **Key Responsibilities** - Prospect, negotiate, and onboard independent bike shops and regional chains. - Map the B2B, rental, and leasing ecosystem; secure ad‑hoc bulk deals. - Build long‑term relationships with sellers and technical stakeholders. - Leverage partner network to deploy ancillary services (pickup, drop‑off, maintenance). - Use data analytics to prioritize targets and optimize field routes. - Report partnership metrics and market insights to internal teams. **Required Skills** - 3+ years in B2B sales or business development, preferably FMCG, SaaS, or field sales. - Proven hunter mindset with strong closing ability. - Fluency in Italian (native) and professional proficiency in English. - Excellent negotiation, communication, and stakeholder‑management skills. - Comfortable discussing technical bike specifications and commercial terms. - Analytical mindset to drive data‑based decisions. - Passion for cycling and sustainable mobility. **Required Education & Certifications** - Bachelor’s degree in Business, Marketing, Economics, or related field. - No industry‑specific certifications required.