AFRICA WORLD CONGO

About the Company

Africa World Congo – Marketplace Beauté & Bien-être en Afrique Chez Africa World Congo, nous réinventons l’accès aux produits de beauté, soins et compléments alimentaires en Afrique. Notre mission : rendre disponibles localement des produits de qualité internationale, souvent introuvables sur le marché africain, et offrir une expérience d’achat simple, rapide et fiable. Ce que nous proposons : Produits de beauté & cosmétiques haut de gamme Compléments alimentaires innovants (gummies, shilajit, packs bien-être…) Offres exclusives & bundles adaptés aux besoins de nos clients Livraison express en 30 minutes à Brazzaville & Pointe-Noire Notre vision : Devenir le leader africain du e-commerce beauté & bien-être, avec un réseau de boutiques physiques et une marketplace digitale qui crée des emplois et valorise l’expertise locale. Nos canaux : Site e-commerce | WhatsApp Business | Facebook | TikTok Africa World Congo – La beauté et le bien-être accessibles, partout en Afrique.

Listed Jobs

Company Name

AFRICA WORLD CONGO

Job Title

Expert(e) en Media Buying – Afrique (E-commerce)

Job Description

**Job Title:** Media Buying Expert – Africa (E‑commerce) **Role Summary:** Lead the acquisition and performance of paid media campaigns across African markets for a fast‑growing e‑commerce company. Drive ROI by planning, executing, analyzing, and optimizing campaigns on platforms such as Facebook Ads and Google Ads. **Expactations:** - Deliver measurable ROI improvements on African campaigns. - Achieve target KPIs (e.g., CAC, ROAS) consistently. - Manage budgets efficiently and report results transparently. - Adapt strategies to diverse African market dynamics. **Key Responsibilities:** - Design, launch, and manage paid media campaigns on Facebook, Instagram, Google Search & Display, and other relevant channels. - Conduct market research to tailor ads for specific African countries. - Continuously monitor performance, perform A/B testing, and implement optimizations. - Analyze data, generate insights, and produce regular performance reports for stakeholders. - Allocate and adjust budgets to maximize efficiency and meet sales targets. - Collaborate with creative, product, and analytics teams to align messaging and landing pages. - Stay updated on platform policy changes, industry trends, and emerging ad technologies. **Required Skills:** - Proven media buying experience (3+ years) focusing on African markets. - Expertise in Facebook Ads Manager, Google Ads, and related analytics tools. - Strong analytical skills; ability to interpret data and make data‑driven decisions. - Excellent budget management and ROI optimization capabilities. - Familiarity with e‑commerce funnels and conversion tracking. - Good communication skills in English; additional French or local African languages a plus. - Ability to work independently in a fast‑paced, results‑oriented environment. **Required Education & Certifications:** - Bachelor’s degree in Marketing, Business, Advertising, or related field (or equivalent professional experience). - Preferred: Certifications in Facebook Blueprint, Google Ads (Search, Display, or Shopping).

Rabat, Morocco

On site

16-09-2025