reAlpha

1 Job

63 Employees

About the Company

reAlpha Tech Corp. (Nasdaq: AIRE) is an AI-powered real estate technology company that aims to transform the multi-trillion-dollar U.S. real estate services market. reAlpha is developing an end-to-end homebuying platform that streamlines transactions through integrated real estate brokerage, mortgage, and title services.

Listed Jobs

Company Name: reAlpha
Job Title: Senior Marketing Manager
Job Description: Job Title: Senior Marketing Manager Role Summary: Lead brand strategy and integrated campaign execution for a real‑estate technology firm. Translate business priorities into unified messaging, creative direction, and performance‑focused initiatives that drive awareness, conversion, and employer brand strength. Expectations: - Deliver measurable increases in brand awareness, consideration, and consistency across all business lines. - Execute seamless brand integration after acquisitions. - Drive marketing‑generated conversion rates and lead quality. - Strengthen employer brand and recruitment metrics. - Improve top‑of‑funnel website engagement and conversion performance. Key Responsibilities: - Develop and maintain a cohesive brand narrative across realty, mortgage, and title sectors. - Create and manage integrated marketing campaigns aligned with performance and design teams. - Lead brand transition plans for newly acquired entities, ensuring consistent messaging, design, and communication. - Partner with recruiting and business units to support employer brand initiatives. - Produce marketing collateral and sales enablement tools for front‑line teams. - Own top‑of‑funnel website analysis, identify growth opportunities, and coordinate a structured testing roadmap with product leadership. Required Skills: - 5–8 years of experience in marketing, brand management, or integrated campaign development. - Proven ability to turn strategy into execution across multiple channels and audiences. - Hands‑on creative production skills: brief development, copywriting, asset review, and campaign execution. - Strong analytical aptitude: interpretation of campaign and website performance data. - Excellent cross‑functional collaboration and communication. - Adaptability, high organization, and energy for building new initiatives from scratch. - Experience in regulated industries (real estate, financial services) is a plus. Required Education & Certifications: - Bachelor’s degree in Marketing, Business, Communications, or related field. - Relevant certifications (e.g., Google Analytics, HubSpot, Adobe Creative Cloud) are advantageous.

Columbus, United states

On site

Senior

07-11-2025