Swell

www.swellcx.com

1 Job

46 Employees

About the Company

Swell automatically gathers private and public feedback from patients and employees. With better feedback, practices can boost their online reputations, enhance the patient experience, and improve employee satisfaction.

Listed Jobs

Company Name: Swell
Job Title: Product Marketing & Content Manager
Job Description: Job title: Product Marketing & Content Manager Role Summary: Own and execute product‑centric content strategy, creating and disseminating aligned messaging across digital and sales channels to drive awareness, engagement, and demand for SaaS healthcare solutions. Expactations: Deliver clear, value‑focused product positioning and storytelling that differentiates the offering, supports launch initiatives, and sustains marketing performance metrics. Key Responsibilities: - Develop and refine product messaging and positioning. - Create high‑impact content (website, blog, email, social media, sales collateral). - Support product launches and campaign assets with compelling copy and visuals. - Translate product features and customer success stories into marketing narratives. - Manage content calendar, publish schedules, and brand consistency. - Coordinate with design, external vendors, and cross‑functional teams (Product, Sales, Design). - Analyze customer insights, competitive trends, and engagement data to inform content strategy. - Optimize SEO, keyword strategy, and website content updates. - Monitor and report on social media performance and adjust tactics. Required Skills: - 3+ years in content marketing or demand‑generation for SaaS/technology. - Strong writing, editing, and storytelling with meticulous attention to detail. - Proficiency in social media management, content publishing tools, HubSpot, Google Analytics, Adobe Creative Suite (preferred). - Ability to link product features to customer outcomes. - Excellent project management, multitasking, and deadline adherence in fast‑paced environments. - Experience collaborating with cross‑functional teams. Required Education & Certifications: - Bachelor’s degree in marketing, communications, business, or related field (or equivalent experience). - Certifications in digital marketing, content strategy, or HubSpot/SEO tools are a plus.

Holladay, United states

Hybrid

Junior

05-11-2025