- Company Name
- Unusual Ventures
- Job Title
- Head of Marketing
- Job Description
-
Job Title: Head of Marketing
Role Summary:
Lead the creation and execution of a comprehensive marketing engine for a voice‑AI enterprise, driving brand awareness, product positioning, and demand generation. Build and scale the marketing organization, align marketing strategy with sales and product goals, and establish data‑driven processes and technology to support growth from early-stage to expansion.
Expectations:
- Develop and implement a full‑funnel go‑to‑market strategy that delivers measurable revenue impact.
- Build and mentor a high‑performing marketing team, defining playbooks and scalable workflows.
- Partner closely with CEO, VP of Revenue, and Head of Growth to align marketing and business objectives.
- Own budget planning, allocation, and ROI measurement across all channels.
- Demonstrate strong storytelling and technical communication to articulate complex voice‑AI solutions to enterprise audiences.
Key Responsibilities:
- Product Marketing & Positioning: Lead launch strategy, create messaging, collateral, and enterprise‑focused playbooks.
- Brand & Positioning: Refresh brand identity, voice, and differentiation to reinforce credibility in the voice‑AI market.
- Event Marketing: Oversee conference presence, sponsorships, speaking engagements, booth strategy, and lead follow‑up.
- Social & Content: Manage LinkedIn, X, industry and developer forums; produce website, blog, whitepapers, case studies, tutorials.
- Email Marketing: Design lifecycle workflows (onboarding, nurture, upsell) and outbound campaigns for developers, partners, and buyers.
- Performance, Search & AI Marketing: Experiment with newsletters, paid acquisition, SEO, and AI‑driven search to scale high‑impact channels.
- Community: Grow online and in‑person communities of practitioners, partners, and advocates.
- Marketing Operations & Technology: Refine marketing stack, measurement frameworks, and automation systems in collaboration with executive leadership.
Required Skills:
- Proven leadership in B2B enterprise marketing, product‑led growth, and cross‑functional collaboration.
- Expertise in product marketing, brand strategy, performance marketing, events, content, and community building.
- Strong storytelling and copywriting ability to translate technical concepts for business audiences.
- Data‑driven mindset with experience in A/B testing, channel optimization, and budget management.
- Comfortable in fast‑moving startup environments, building from zero to one.
- Curiosity about linguistics, machine learning, and voice AI technology.
Required Education & Certifications:
- Bachelor’s degree in Marketing, Business, Communications, or related field (MBA preferred).
- Minimum 8‑10 years of progressive marketing experience, including senior or director level roles.
- Certifications in digital marketing, product marketing, analytics, or related disciplines are advantageous.
San francisco bay, United states
On site
31-12-2025