Herta France

www.herta.fr

1 Job

939 Employees

About the Company

HERTA est une entreprise agroalimentaire qui commercialise des produits de charcuterie et des produits traiteurs en libre-service. Avec 1 million de produits vendus par jour, Herta est une entreprise très dynamique. Les produits Herta, présents dans 90% des foyers français, jouissent d’un excellent capital de marque.

Listed Jobs

Company Name: Herta France
Job Title: ALTERNANCE 2026 - CATEGORY MANAGER ENSEIGNES (F/H) - HERTA
Job Description: Job Title: CATEGORY MANAGER (TRADEMARK) - 2026 TRAINING PROGRAM Role Summary: Support distributor clients by providing market insights, analyzing consumer trends, and developing marketing strategies using the 4P framework (product, price, promotion, placement). Focus on optimizing in-store operations, e-commerce presence, and promotional campaigns for assigned retailer brands. Expactations: - Bachelor’s or Master’s in Business/Commerce (or equivalent) - Strong analytical, synthesis, and adaptability skills - Proactive, independent, detail-oriented, and organized - Availability starting September 2026; ideal work schedule: 3 weeks on-site, 1 week off - Proficiency in Excel and PowerPoint; experience with Nielsen/IRI panels or Trade Marketing preferred Key Responsibilities: - Analyze monthly marketplace results via distributor/customer panels (e.g., Nielsen) - Monitor competitor promotions and evaluate campaign performance - Conduct ad-hoc studies (innovation launches, promotional tracts, ad campaigns) - Lead in-store promotions: agency briefings, PLV creation, and internal/client execution - Manage e-commerce/delivery platforms for assigned brands; enhance brand visibility - Organize and attend industry events (e.g., Franprix, Casino trade fairs) - Develop client materials (presentations, assortment recommendations) and assist with merchandising - Prepare market reviews for new product introductions and conduct client meetings Required Skills: Data analysis, strategic planning, operational execution, cross-functional collaboration Required Education & Certifications: Bachelor’s/Master’s in Business or equivalent; no certifications specified.

Noisy-le-grand, France

Hybrid

23-01-2026