Xandres

www.xandres.com

1 Job

96 Employees

About the Company

Xandres is a Belgian fashion brand based in Destelbergen. For more than 55 years, Xandres apparel has seduced women with its impeccable quality, unparalleled fit and feminine looks that you can wear season after season. Xandres means shopping for classics with a contemporary twist, made with stunning fabrics and an eye for detail.

Listed Jobs

Company Name: Xandres
Job Title: International Brand Marketeer
Job Description: Job title: International Brand Marketeer Role Summary: Drive the global brand strategy and execution for an international fashion company, ensuring cohesive brand identity across markets while tailoring messaging to local cultures, with a focus on the Netherlands and Germany. Expectations: Lead strategic brand initiatives that generate profitable growth, manage brand consistency across all channels, and deliver measurable brand performance improvements. Key Responsibilities: - Define and execute the international brand strategy in partnership with senior management. - Maintain a coherent and relevant brand identity across all markets. - Monitor consumer trends and behaviors to refine messaging and positioning. - Develop and launch targeted international media campaigns to grow brand awareness. - Collaborate with design, retail, e‑commerce teams and local agencies for effective localization of campaigns. - Champion the brand across all consumer touchpoints. - Lead product and collection storytelling, new‑launch initiatives, and brand‑curated events. - Support international wholesale with brand assets, activation plans, and attractive sales events. - Track brand performance metrics, analyze data, and adjust strategy accordingly. Required Skills: - Minimum 5 years of international brand marketing experience, preferably in fashion or lifestyle. - Strong understanding of branding, visual communication, and consumer psychology. - Strategic thinker with hands‑on execution capability. - Creative mindset coupled with analytical thinking. - Excellent written and verbal communication, and presentation skills. - Ability to balance global brand consistency with local relevance. - Highly collaborative, thrives in a fast‑paced, cross‑functional environment. - Experience managing German market brand initiatives. - Proven media management experience. - Experience in omnichannel environments (retail, digital, wholesale). - Fluent in English; German language skills are a plus. Required Education & Certifications: - Bachelor’s degree in marketing, communication, fashion management, or a related field.