- Company Name
- Real Chemistry
- Job Title
- SVP, Group Strategy Director
- Job Description
-
**Job Title**: SVP, Group Strategy Director
**Role Summary**
Senior strategic leader responsible for developing, executing, and measuring brand strategy for a global healthcare communications agency. Drives growth, brand equity, and campaign effectiveness across omnichannel platforms, collaborating with executive, creative, account, and project teams.
**Expectations**
- Deliver measurable brand lift and ROI for clients.
- Align brand initiatives with business objectives and market trends.
- Lead cross‑functional teams in a fast‑paced, data‑driven environment.
- Mentor and develop strategy talent.
- Maintain high standards of accountability, collaboration, and continuous improvement.
**Key Responsibilities**
- Craft brand positioning, messaging, and creative briefs that resonate with target audiences.
- Partner with Account Management, Creative, and Project Management to design integrated omnichannel campaigns.
- Conduct market research, consumer insights, and competitive analysis; translate findings into actionable strategy.
- Facilitate workshops, tactical planning sessions, and brand strategy reviews.
- Define KPIs, track performance, and use insights to refine strategies.
- Stay current on industry trends, emerging technologies, and best practices; incorporate innovations into strategy.
- Provide strategic guidance and mentorship to team members; foster a culture of creativity and learning.
**Required Skills**
- 10+ years of brand strategy experience in an advertising or agency environment, preferably healthcare.
- Proven ability to develop and implement successful brand strategies.
- Strong leadership, team‑building, and stakeholder‑management skills.
- Data‑driven decision making; advanced analytical and problem‑solving capabilities.
- Exceptional written and verbal communication; persuasive presentation skills.
- Ability to manage multiple projects, prioritize, and meet tight deadlines.
**Required Education & Certifications**
- Bachelor’s degree in Business Administration, Marketing, Communications, or related field.
- No mandatory certifications listed, but familiarity with digital analytics tools (e.g., Google Analytics, Brandwatch) and strategic frameworks is preferred.
New boston, United states
Hybrid
Senior
13-09-2025