Job Specifications
Sr. Scrum Master-Salesforce Marketing Cloud
Location Requirement:Hybrid, Dallas, Texas
Job Description
We are seeking an experienced Senior Scrum Master to support our Salesforce Marketing Cloud, CRM, and Data teams. The ideal candidate will bring strong Agile leadership, cross-functional collaboration, project management skills, and a solid understanding of marketing, CRM, and data workflows within the Salesforce ecosystem.
Key Responsibilities
Lead Agile SDLC practices including sprint planning, daily stand-ups, backlog grooming, sprint reviews, retrospectives, and velocity tracking; facilitate demos to stakeholders to ensure effective delivery and continuous improvement.
Collaborate with business analysts, stakeholders, and technical teams to promote Agile best practices and contribute to continuous process improvement by fostering clear communication and alignment across functions.
Utilize Azure DevOps (ADO) for sprint planning, tracking, and project management to ensure transparency and alignment on deliverables.
Maintain a well-organized and prioritized backlog aligned with business priorities and development capacity.
Facilitate collaboration between cross-functional teams and Business Analysts to ensure effective use of Salesforce Marketing Cloud capabilities—including Email Studio, Automation Studio, Journey Builder, and Mobile Studio—to support marketing automation and customer engagement initiatives.
Support Salesforce Sales Cloud delivery teams by enabling agile practices and ensuring smooth coordination between stakeholders and Business Analysts for integrations, data synchronization, and user preference management.
Collaborate with data engineering and product teams to ensure agile delivery of data pipelines, reporting, and analytics, while coaching teams on Scrum practices to improve efficiency and alignment.
Establish and optimize a standardized intake process for new projects and feature requests to ensure transparency, consistency, and efficiency.
Design and maintain intake forms or ticket templates to capture stakeholder requests in a uniform and actionable format.
Communicate and facilitate effectively across cross-functional teams.
Qualifications
Skills Needed:
3+ years of experience as a Scrum Master or Agile Project Manager, preferably within Salesforce ecosystems.
Strong understanding of Agile methodologies and SDLC processes.
Experience working with Salesforce Marketing Cloud and Sales Cloud teams.
Excellent communication, facilitation, and stakeholder management skills.
Proven ability to coordinate across marketing, CRM, and data functions.
Certified Scrum Master (CSM) or equivalent Agile certification
About the Company
At VITS Consulting Corp., our formula for driving business has three key ingredients: People, Process and Technology. VITS provides strategic, operational and technology solutions to help companies navigate complex challenges by implementing successful and efficient solutions that result in short term and long term ROI. We accomplish these goals by providing top-notch consultants or partnerships that have the expertise, intelligence and people skills. We “go” and “do” what is right for the client. We have industry gurus who ...
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