- Company Name
- TALTEK | TALENT in TECHNOLOGY
- Job Title
- Marketing Data Analyst
- Job Description
-
Job Title: Senior Revenue Operations Analyst / Marketing Data Analyst
Role Summary: Technical and analytical leader focused on ensuring data integrity, automating processes, and delivering actionable insights for revenue‑generating teams. Requires advanced expertise in Zapier, Excel, Power BI, and strong familiarity with CRM platforms (Microsoft Dynamics, Salesforce, HubSpot, Zoho).
Expectations: • 4+ years in revenue operations, marketing analytics, or related role
• Advanced proficiency in Zapier, Excel (pivot tables, advanced formulas, data modeling), and Power BI
• In‑depth knowledge of CRM data structures, lifecycle stages, and attribution concepts
• Demonstrated ability to build dashboards, perform pipeline/funnel analysis, and translate data into executive recommendations
• Experience in high‑growth organizations and working with cross‑functional teams (Marketing, Sales, Finance, Ops)
• Bilingual (English + French) with daily communication required outside Quebec
Key Responsibilities:
1. **Data Integrity & Governance** – Maintain exceptional data hygiene across CRM and marketing platforms; enforce governance standards; proactively detect and correct quality issues (duplicates, missing data, misaligned fields).
2. **Automation & Integrations** – Design, develop, and sustain multi‑step Zapier workflows linking CRM, marketing, and internal/external systems; troubleshoot, optimize, and scale automations.
3. **Analytics & Reporting** – Analyze marketing, sales, and revenue data to uncover trends, gaps, and opportunities; create and maintain dashboards and reports in Power BI and Excel; support forecasting, pipeline, funnel performance, and attribution modeling.
4. **Cross‑Functional Collaboration** – Serve as trusted advisor to Marketing, Sales, and RevOps teams; translate business requirements into technical solutions; train internal users on data standards, reporting tools, and automation processes.
Required Skills:
- Data governance and quality management
- Advanced Excel (pivot tables, VLOOKUP/XLOOKUP, INDEX/MATCH, data modeling)
- Power BI dashboard creation and maintenance
- Zapier workflow design, troubleshooting, and scalability
- CRM platforms: Microsoft Dynamics, Salesforce, HubSpot, Zoho
- Strong analytical thinking and insight generation
- Pipeline/funnel analysis and attribution modeling
- Bilingual communication (English + French)
Required Education & Certifications:
- Bachelor’s degree in Business Analytics, Data Analytics, Information Systems, or related field (equivalent experience considered)
- Professional certifications are a plus: Microsoft Power BI Certification, Salesforce Certified Administrator, or Zapier Certification.