- Company Name
- New Engen
- Job Title
- Account Executive
- Job Description
-
Job Title: Account Executive
Role Summary:
Execute influencer marketing campaigns from start to finish, sourcing and contracting creators, managing budgets and deliverables, coordinating content creation, launching campaigns, monitoring performance, and conducting post-campaign analysis to optimize results for clients.
Expactations:
- 0–1+ years experience in influencer, social media, digital marketing, PR, or related field.
- Proven ability to operate in fast‑paced, multi‑project environments.
- Strong negotiation, organization, and judgment skills with a focus on detail and speed to market.
- Effective communicator capable of managing external creator relationships and internal cross‑functional teams.
- Adaptable learner with a bias toward action, curiosity, and continuous improvement.
Key Responsibilities:
- Identify, vet, and secure creators aligned with client objectives, including backup talent.
- Negotiate rates, scope of work, and contracts within approved budgets.
- Serve as primary point of contact for influencers and agencies throughout the campaign.
- Oversee content development, revisions, approvals, and quality control from drafting to final delivery.
- Manage multiple concurrent campaigns (8–10) with precise tracking of timelines, milestones, and deliverables.
- Execute go‑live processes, monitor publishing, and ensure compliance with approval decks or portals.
- Process and verify influencer payments, ensuring financial follow‑through.
- Contribute to post‑campaign analyses, identifying insights and improvement opportunities.
- Collaborate with Account Managers, fellow Account Executives, and cross‑functional teams, adhering to playbooks and applying real‑time judgment.
Required Skills:
- Influencer sourcing & evaluation, platform fluency, and trend awareness.
- Negotiation, budgeting, and contract management.
- Project and program management, multitasking, and organizational rigor.
- Clear, professional written and oral communication.
- Analytical mindset for performance review.
- Team collaboration and ownership mindset.
Required Education & Certifications:
- Minimum high‑school diploma or equivalent; bachelor’s degree preferred.
- No mandatory certifications; knowledge of digital marketing tools and emerging platform analytics is advantageous.