- Company Name
- Le Jardin d'Acclimatation
- Job Title
- Social Media & Community Manager H/F
- Job Description
-
**Job Title**
Social Media & Community Manager
**Role Summary**
Lead the strategic and creative management of the Jardin d’Acclimatation’s social media presence, driving brand amplification, community engagement, and performance across Instagram, Facebook, TikTok, LinkedIn, and related platforms. Collaborate closely with Communications and Marketing to align content, paid media, and SEO/SEA initiatives.
**Expectations**
- Build and execute a cohesive social media strategy that supports brand objectives.
- Maintain high creative standards while delivering on multiple simultaneous projects.
- Provide actionable insights from analytics to optimize growth and ROI.
- Foster a vibrant online community and manage influencer partnerships.
**Key Responsibilities**
1. Develop and refine the social media strategy, editorial calendar, and amplification plans in partnership with Communications.
2. Produce, curate, and schedule editorial, photo, and video content; oversee external production partners.
3. Manage daily community interaction, generate organic engagement, and design community initiatives.
4. Lead influencer and digital relations, arrange collaborations, and coordinate paid social campaigns.
5. Analyze performance metrics, produce weekly/monthly reports, and recommend optimizations.
6. Monitor e‑reputation, responding to feedback across review platforms.
7. Ensure website content remains updated and aligned with SEO/SEA efforts.
**Required Skills**
- Strategic planning and execution across multiple social media channels.
- Advanced proficiency in social publishing, analytics, and platform‑specific best practices.
- Narrative and visual storytelling; strong editorial judgment.
- Project management and ability to juggle concurrent campaigns.
- Proactive trend monitoring and competitive intelligence.
- Influencer outreach and partnership development.
- Data‑driven decision making and reporting.
- Excellent collaboration, communication, and creative presentation skills.
**Required Education & Certifications**
- Bachelor’s or Master’s degree (Bac+5) in Communications, Marketing, Business, or a related field.
- Minimum of 5 years’ proven experience as a Community/Social Media Manager, preferably within agency or entertainment, culture, or tourism sectors.
- No mandatory certifications listed, but experience with paid social platforms, analytics tools, and content creation suites is required.