Legends Global (Europe)

About the Company

Legends Global is the premier partner to the world's greatest live events, venues and brands.  We deliver a fully integrated solution of premium services that keeps our partners front-and-centre through our white-label approach. Our partners engage us at the earliest stages of feasibility and design through project development to bring their visions to life. We book the best shows, fill seats and suites, and secure brand-aligned sponsors. And we enhance the guest experience with award-winning food & beverage, must-have merchandise, and world-class venue management, transforming events and venues into experiences that keep guests coming back.      Our partners benefit from the expertise and power of our network – over 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year.    Follow us on our global page @LegendsGlobal to see how we deliver events into extraordinary experiences.

Listed Jobs

Company Name

Legends Global (Europe)

Job Title

Head of Marketing

Job Description

Job Title: Head of Marketing Role Summary: Lead the marketing, ticketing, partnerships, and customer‑service functions for a major live‑event venue, directing data‑driven campaigns that drive revenue growth, brand equity, and audience engagement. Expactations: - Deliver strategic leadership as part of senior management, aligning marketing initiatives with overall venue objectives. - Build and recognise a high‑performance marketing team, providing coaching and performance oversight. - Manage relationships with ticketing partners, sponsors, and naming‑right holders to optimise revenue streams. - Ensure accurate budgeting, forecasting, and reporting to inform executive decision‑making. Key Responsibilities: - Plan, execute, and monitor all first‑direct arena marketing campaigns and promotional activities. - Collaborate with department heads to develop strategies that drive core revenue streams. - Maintain and update the venue’s marketing assets and budget, ensuring efficient utilisation. - Analyse commercial performance, generate key‑metric reports, and recommend improvements. - Facilitate partnership and sponsorship agreements, ensuring contractual obligations are met. - Support the General Manager in managing naming‑right partnerships and local sponsorship opportunities. - Provide Executive On‑Duty cover during events as required. Required Skills: - Proven leadership in B2C marketing with campaign management experience. - Strong knowledge of the live‑events industry and its commercial drivers. - Ability to establish and nurture internal and external partnerships. - Expertise in driving sales, new business acquisition, and revenue growth. - Proficient in performance reporting, budgeting, and financial analysis. - Excellent communication, influence, empathy, and analytical skills. Required Education & Certifications: - Bachelor’s degree in Marketing, Business Administration, or related field. - Relevant marketing or industry certifications (e.g., PMP, CMO, Chartered Marketing) preferred.

Sheffield, United kingdom

On site

11-03-2026