- Company Name
- Hudson Talent Solutions
- Job Title
- Marketing Communications Manager
- Job Description
-
**Job Title:** Marketing Communications Manager
**Role Summary**
Lead the development and execution of integrated marketing and public relations strategies to build brand awareness, credibility, and lead generation. This hands-on role requires strategic ownership of marketing initiatives, digital campaign management, stakeholder collaboration, and data-driven optimization.
**Expectations**
Candidate must demonstrate strategic thinking, creativity, and leadership to build marketing programs from the ground up. Ability to act independently, manage ambiguity, and deliver results in a fast-paced environment. Emphasis on influence, innovation, and alignment with organizational values.
**Key Responsibilities**
- Define and implement marketing and PR strategies, including brand positioning, messaging, and go-to-market plans.
- Execute multi-channel campaigns across digital platforms (social media, email, website, paid ads) and content creation.
- Collaborate with leadership to translate business objectives into actionable marketing initiatives.
- Develop thought leadership content, press releases, case studies, sales tools, and promotional materials.
- Foster relationships with media, influencers, partners, and stakeholders to amplify brand presence.
- Plan and deliver events, product launches, and trade show campaigns.
- Monitor performance metrics, analyze ROI, and refine strategies using data insights.
- Ensure consistent brand representation across internal and external communications.
- Manage third-party vendors, agencies, and freelancers to scale marketing operations.
**Required Skills**
- Strategic marketing and PR planning
- Digital marketing (social, email, SEO/SEM)
- Content creation and copywriting
- Stakeholder relationship management
- Analytical skills (SEO, campaign analytics)
- Project management and multi-tasking
- Cross-functional collaboration
- Brand management
**Required Education & Certifications**
Bachelor’s degree in Marketing, Communications, Public Relations, or related field.
499 words.