Job Specifications
Role Overview:
Our client is seeking an out-of-the-box, strategic Marketing & PR Manager to build and lead brand marketing efforts from the ground up. This is a hands-on, manager-level role for someone who does not rely on playbooks alone, but instead creates them.
This position is ideal for a confident, front-facing professional who can think strategically, execute independently, and represent the client’s brand with credibility and polish. The successful candidate will shape the marketing vision, develop messaging, and turn ideas into measurable results.
Key Responsibilities
Own and build the marketing and PR strategy from the ground up, including positioning, messaging, and go-to-market approach
Develop and execute integrated marketing and communications plans that increase brand awareness, credibility, and lead generation
Act as a strategic partner to leadership, translating business goals into clear, actionable marketing initiatives
Lead digital marketing efforts across social media, email, website, content, and paid campaigns
Create high-impact content such as press releases, thought leadership pieces, case studies, newsletters, and sales enablement materials
Build, manage, and leverage relationships with media, partners, influencers, and industry stakeholders
Plan and execute events, product launches, trade shows, and promotional campaigns
Track performance metrics, analyze results, and continuously optimize strategy using data-driven insights
Ensure brand consistency across all internal and external communications
Manage external vendors, agencies, or freelancers as needed and scale efforts as the function grows
Leadership, Mindset & Expectations
Strategic & Entrepreneurial Thinker: Able to create marketing strategy where little or none exists
Out-of-the-Box Mindset: Brings fresh ideas, challenges conventional approaches, and experiments intelligently
Influential Communicator: Confident, persuasive, and comfortable representing the client’s brand externally
Professional Presence: Well-groomed, polished, and credible in client-facing, media, and executive environments
Relationship Builder: Naturally builds trust with internal stakeholders and external partners
Cultural Alignment: Embodies the client’s values and sets the tone for how the brand shows up in the market
Qualifications
Bachelor’s degree in Marketing, Communications, Public Relations, or a related field
5-8 years of progressive experience in marketing and/or PR, with demonstrated strategic ownership
Proven experience building marketing programs or functions from the ground up
Strong understanding of digital marketing, content strategy, media relations, and analytics
Exceptional writing, storytelling, and presentation skills
Ability to manage multiple priorities while maintaining strategic focus
Nice to Have
Experience in B2B, technology, or complex/technical industries
Familiarity with marketing automation platforms (HubSpot, Marketo, etc.)
Experience working with design tools (Canva, Adobe Creative Suite)
Background in agency environments or high-growth companies
Why This Role
This is a rare opportunity to build, shape, and lead a marketing and PR function with real influence on brand direction and business growth. The right candidate will have the freedom to think creatively, move fast, and make a visible impact.
About the Company
Agility and innovation are the engines that power the race for skilled human capital. Whether you’ve got 30 people in one office, or 30,000 people spanning three continents, talent acquisition should move with the pace of your business. From selecting the right HR tech to engaging multilingual recruitment, discover a pick-and-mix selection of talent services designed to fuel business growth. The results speak for themselves, with customers voting us the No. 1 global RPO provider for contract implementation. We lead this cate...
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