Pool Supplies Canada

www.poolsuppliescanada.ca

1 Job

33 Employees

About the Company

Pool Supplies Canada is the largest online retailer of pool and spa supplies across Canada. With extensive industry and supply relationships, Pool Supplies Canada offers market-leading supplies and products that are competitively priced and efficiently delivered. Benefit from the largest variety of exclusive backyard products at the most cost-competitive prices and shipping rates coast-to-coast. Proudly Canadian-owned and operated, our dedicated sales, shipping, and customer service teams are here to provide a seamless online shopping experience for thousands of Canadian families.

Listed Jobs

Company Name: Pool Supplies Canada
Job Title: Digital Marketing Specialist
Job Description: Job Title: Digital Marketing Specialist Role Summary: Leads execution of data-driven digital marketing campaigns, manages website and product catalog, optimizes customer engagement through segmentation and cross-sell strategies. Expactations: - 2+ years in e-commerce/digital marketing roles. - 2+ years using email marketing platforms (Klaviyo, Mailchimp). - Bachelor’s degree in marketing or related field. Key Responsibilities: - Develop, implement, and optimize customer segmentation for remarketing, cross-sell/upsell campaigns (email, paid media, on-site). - Plan and execute dynamic remarketing campaigns using behavioral data and purchase history. - Create/update website content, landing pages, and campaign assets aligned with segmentation strategies. - Maintain e-commerce product catalog (descriptions, metadata, pricing) across platforms. - Collaborate with internal teams to align campaigns with product availability and messaging. - Conduct website audits and correct errors for SEO and user experience. Required Skills: - Customer segmentation, lifecycle marketing, and conversion optimization. - Email marketing platform deployment and campaign management. - Google Analytics and data-driven decision-making. - Website content creation and landing page development. - Adobe Photoshop for visual assets; HTML/CSS (preferred). - Attention to detail, multi-tasking, and independent project management. Required Education & Certifications: - Bachelor’s degree in marketing or related discipline.