Job Specifications
Responsibilities
About the Team & Role:
At TikTok, our Global Business Solutions (advertising) team plays a crucial role in generating revenue by promoting our advertising solutions, onboarding new clients, driving effective ad campaigns, and more. As the TikTok community grows at an unprecedented speed worldwide, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real-time. TikTok's SMB team aims to help businesses, agencies and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered! From designing scaled sales and service delivery programs to ensuring our customers have tailored tools and products at their fingertips, our SMB team combines operational expertise with a customer-centric mindset to help businesses achieve their marketing goals on TikTok, no matter how big or small. TikTok is looking for a dynamic and strategic Account Management Team Lead to join our SMB Advertising Sales team. This role is directly responsible for building relationships and helping clients drive business results on TikTok through consultation, education, and support. Ideal candidates will combine an exceptional ability to lead and grow a team of sales professionals, acts as a consultative sales player/coach, and deliver against sales quota.
TikTok follows a hybrid work schedule that requires employees to work in the office a minimum of 3 days a week, or as directed by the manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time. This position is full-time and based out of our Austin, TX office, which follows a 4 day in-office schedule.
Responsibilities:
- Guide team of Account Managers on consultative, client-centric selling and demonstrate strong understanding of marketing KPIs, TikTok product expertise/capabilities and measurement
- Develop and coach Account Managers in setting long and short-term goals, milestones, and tracking performance towards revenue objectives.
- Collaborate with our leadership team to establish a sales strategy and execution plan to achieve team goals.
- Partner with cross-functional subject matter experts to develop, identify, and implement effective client advertising strategies.
- Serve as an external product expert, educating key clients and agencies on TikTok ad solutions and best practices
- Develop strategies to retain clients, reduce churn, and enhance platform dependency.
- Collaborate across teams to exchange insights and drive product enhancements.
Qualifications
Minimum Qualifications:
- People leadership experience
- Experience in a digital advertising or ecommerce sales position
- Strong understanding of sales processes, including upselling, cross-selling, and negotiations.
- Familiarity with trends and brands within the advertising industry
Preferred Qualifications:
- Exceptional communication skills, with the ability to clearly articulate complex solutions and drive client engagement.
- Data-driven mindset with the ability to analyze account performance, track KPIs, and develop actionable recommendations.
- Resourcefulness in addressing challenges and managing client expectations effectively.
- Thrive in a fast-paced environment, switching from strategic to operational mindset; ability to prioritize and synthesize a high volume of information
- Skilled in using internal tools to track progress, identify opportunities, and address concerns.
- Familiarity with external tools for TAM analysis and industry trend monitoring.
- Experience tracking interactions across communication platforms (Zoom, email, in-person engagements).
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects
About the Company
TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.
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