Job Specifications
Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last--for you to be yourself in.
Coach is part of the Tapestry portfolio - a global house of brands committed to stretching what's possible.
A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.
Title: VP, Wholesale Americas
Primary Purpose: The VP, Wholesale Americas will have overall responsibility for the strategic leadership and operating results of the Wholesale business across the US, Canada and LATAM (Mexico, Brazil, Chile, Peru). This includes accountability across all categories. This position reports to the SVP, Digital & Wholesale and is based in Coach's Headquarters in New York City.
The VP, Wholesale Direct Reports Include
Sr Director, Leathergoods Sales
Director, Footwear Sales
Sr Director, Planning & Operations
Director, Field
Director, Coach International (LATAM)
Executive Assistant
The successful individual will leverage their expertise to...
Own strategic vision and business objectives. Develop a roadmap for growth, profitability and increased brand equity.
Continue to develop strategic partnerships with Wholesale accounts across tiers, with particular focus on Nordstrom, Bloomingdales, Macy's and Dillard's.
Build customer-centric distribution strategies that ladder back to overall strategies with a focus on brand-accretive growth
Drive growth in Footwear as a key growth category to strengthen Coach's position as a lifestyle brand.
Regularly travel to stores, reviewing overall presentation, business results, customer and product trends, and connect with key account leaders.
Lead, inspire, and energize the team. Attract, develop and retain strong talent and bench for future growth.
Encourage a data-driven growth culture of accountability.
Ensure clear communication of Coach's objectives and performance to Sales and Field teams.
Liaise with functional partners across Coach to ensure high quality execution of all aspects of the Coach brand, product and store experience.
Develop intimate understanding of different partners, competition and consumers and thus be able to influence product and brand needs for the individual markets.
Lead the development of new and innovative sales and marketing initiatives to drive customer growth, increase market share and improve gross margins.
Set and track key performance indicators and sales targets for continued improvement in execution.
Report regularly to the Coach and Tapestry senior leadership teams for general performance review, KPIs, business improvements and necessary corrective actions.
The accomplished individual will possess...
Exceptional relationship building capabilities across various functional groups (Merchandising, Design, Marketing, etc.) and with senior leadership teams.
Strong influencing and negotiating skills, and ability to communicate effectively (verbal and written) with employees, customers and leaders.
Proven experience developing and managing premium or luxury brands in department stores.
An assertive and energetic store champion who enjoys being in the stores (at least 25% travel) and excels at motivating their teams.
An enthusiastic, strong leader; an open and genuine communicator with both their team and customers.
Solid relationships and credibility with senior department store merchandising leaders.
Strong customer orientation and commercial drive. Acute understanding of the marketplace and customer preferences.
Strong product sense; proven experience driving product assortments and partnering with Merchandising to build product concepts that drive business.
High taste level with a clear understanding that Coach is a company with a unique brand vision and culture.
Passion for the brand, its heritage and its future, as well as for the customer and the company's core values.
Able to articulate goals and set strategies for execution that will motivate others into action and ensure the team is delivering results.
Strong business acumen, financial and planning skills. Ability to take analysis to insight and insight to commercial ideas.
15+ years of experience; an equivalent combination of education and experience will be considered.
International experience, especially in LATAM, a plus.
Our Competencies for All Employees
Courage: Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as
About the Company
Coach was founded in 1941 as a family-run workshop. In a Manhattan loft, six artisans handcrafted a collection of leather goods using skills handed down from generation to generation. Discerning consumers soon began to seek out the quality and unique nature of Coach craftsmanship. Now greatly expanded, Coach is a modern American luxury brand with a rich heritage of craftsmanship and New York style. We continue to maintain the highest standards for materials and workmanship. Coach's exceptional workforce remains committed to ...
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