Skills

Communication Canva Social Media Content Creation Graphic Design Marketing Analytics

Job Specifications

This role focuses on developing and managing engaging content for an Instagram account dedicated to a coffee gifting iOS app. The successful candidate will be responsible for crafting creative posts that resonate with the brand's identity and product offering, aiming to grow the app's online presence and foster community engagement. The position is fully remote and offers the opportunity for follow-up work based on performance.

Deliverables

- Develop and execute a content calendar tailored to Instagram, ensuring consistent and timely posts.

- Create visually appealing graphics, photos, and short videos that highlight the app's features and brand story.

- Write compelling captions and utilize relevant hashtags to maximize reach and engagement.

- Monitor analytics to assess content performance and adjust strategies accordingly.

- Engage with followers by responding to comments and messages in a timely, brand-appropriate manner.

- Collaborate with internal stakeholders to align content with marketing objectives and product updates.

Requirements

- Proven experience in social media content creation, specifically for Instagram.

- Strong portfolio showcasing creative visual and written content.

- Proficiency in graphic design tools such as Canva, Adobe Creative Suite, or similar.

- Excellent written communication skills in English.

- Ability to work independently and manage deadlines remotely.

- Understanding of Instagram trends, algorithms, and best practices.

- Experience with analytics tools to track and report on engagement metrics.

- Interest in coffee culture or mobile apps is a plus.

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

About the Company

Twine is home to a network of over 750k+ freelance experts and 50k+ clients across 195 countries. We connect talented people with flexible work and help businesses find the perfect expert for any project - big or small. For Businesses & Clients: Tired of endlessly searching for the right talent? We've got you covered. Twine makes it easy to find and hire freelance experts in tech, creative, AI and more. From software developers and graphic designers to animators and content creators. Our global network means you can hire the... Know more