Job Specifications
About Us:
Betches Media is the ultimate digital media and lifestyle destination for women. As a pioneer in the humor and entertainment space, we’ve built a powerful platform that connects with over 250M fans across social media, podcasts, web, events, and e-commerce. Our funny, honest, and candid approach resonates with women globally, creating a one-of-a-kind community.
Now as a part of LBG Media, Betches is in an exciting new chapter, leveraging the global reach and innovation of our parent company to push the boundaries of creative media.
This is your opportunity to be at the forefront of shaping the future of Betches Media and propel the brand through its next phase of growth.
Description:
Betches Media is looking for a Senior Account Executive to handle strategic brand partnership opportunities across all owned digital, social & audio channels. We are seeking a highly strategic & consultative seller who can drive revenue and grow renewal business.
This Senior Account Executive will leverage their own client relationships to introduce Betches Media to a wide suite of brands and advertisers. The candidate must possess strong quantitative & analytical skills and the ability to develop and connect with relevant cross medium creative partnership concepts in the digital, social, & audio media space. We are looking for an autonomous, self starter that can hit the ground running!
Roles & Responsibilities
Leverage existing client relationships to open doors for partnership discussions
Prospect, build and scale new and renewal revenue for key strategic accounts focusing on driving multi-platform, multi-year programs across social, audio, web & newsletters
The ability to track and manage to hit sales targets
Stay ahead of the curve on marketplace & platform trends relating to their clients' industries to maximize share and scale
Define the overall approach for specific accounts and/or industries, develop work plans, and create compelling sales propositions utilizing internal and external data
Deliver best in class customer service to brand partners
Qualifications
Minimum of 5-8 years experience in digital sales with ability to translate client KPIs into actionable campaign strategies and close revenue
Extensive contacts in digital & social media buying and planning (client and agency side), brands direct and PR companies who handle media budgets
Familiarity and strong enthusiasm for entire Betches Media brand and sub brands, products and the utility we offer to our audience
Willingness to thrive in a startup environment, highly motivated and possesses an entrepreneurial spirit
Experience with key industry categories like CPG (food, beverage and beauty), retail, travel, finance, pharma and tech
A sales leader who has the ability to independently build a large pipeline of outbound leads, pursue and close
Experience closing/managing large, customized content deals ($500K+)
Strong communication skills, with the ability to effectively navigate through ambiguity and complexities related to client/agency structure
Must possess strong organizational and analytical skills (strong grasp of Microsoft Excel & Powerpoint/Keynote required)
Bachelor’s degree from an accredited college or university
Compensation
The expected annual base salary for this role is $125,000 - $175,000, total OTE $250,000 - $350,000. Years of experience, skills, and other factors such as location are considered when determining the salary offered. Total compensation and offer package will include the following perks below.
Learn more about our culture and perks
Our DEI+ Commitment
At Betches, we are committed to building a diverse and inclusive workplace that empowers talent from many different backgrounds, experiences, and identities. We believe that true creativity and knowledge emerge when diversity and inclusion are fully embraced. We strive to create a workforce that reflects the diversity of our clients and our communities, recognizing that our journey towards excellence is ongoing. Together, we aim to foster an environment where everyone can contribute to and benefit from our shared success.
About the Company
Betches is a female-founded and led media and entertainment brand that provides a space for all women to get real about life - funny, honest, and unfiltered. Betches is committed to being a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, disability, or length of time spent unemployed. We're actively working to increase the diversity of experience and perspectives on o...
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