Skills

Quality Assurance Sales Customer Service Social Media A/B Testing Programming Merchandising Analytical Skills Marketing Content Marketing Email Marketing Analytics Google Analytics Digital Marketing E-commerce

Job Specifications

ColourPop was born, raised and made with love in the City of Angels. Founded in 2014 by Seed Beauty®, and redefining luxury beauty by creating amazing products at affordable prices.

Role Overview: As the E-Commerce Manager you will be responsible for leading the strategy and growth of the e-commerce business plan to exceed annual sales targets and increase conversion and repeat visits. This position is focused on developing strategies to drive revenue and optimize the customer experience through data-driven analysis. This is a hybrid role 3 days per week in Sherman Oaks.

E-Commerce Manager Responsibilities:

Develop operational e-commerce strategies and execute on all initiatives including short and long-term objectives, customer metrics and overall performance
Leverage data to identify, analyze and report on trends and patterns and use this data to optimize the website
Partner with the broader digital team on e-mail marketing strategy and calendar to ensure it aligns with overall ecommerce plan and goals
Maintain the by day calendar with programming and daily numbers to ensure partners and team are always up to day on the latest results
Regularly analyze web analytics and business performance for opportunities to maximize digital sales and client engagement/retention
Collaborate with Ecom Director to execute tasks required to maintain the site including promotions, site content updates, merchandising, product setup and A/B testing ensuring that functionality meets and exceeds company expectations
Review the site daily with a customer-first mindset; reacting to current business and trends to drive conversion using Google Analytics metrics and inventory reports
Evaluate issues and effectively communicate technical and non-technical solutions to peers
Conduct final user testing and quality assurance processes. Collaborate to ensure promotions, site enhancements, and content are properly setup, scheduled, and QA'ed on site prior to launch
Work with Email and Paid to provide linking strategies that provide the fast path to product and conversion
Communicate with Crossfunctional partners (Operations, Sales, Customer Service and more) with regards to site, product, and promotion updates
Conduct ongoing competitive and benchmark analysis. Monitor industry benchmarks, trends and best practices

E-Commerce Manager Qualifications:

3-5 years digital marketing/e-commerce experience
Extensive knowledge of online marketing, social media, email marketing and content marketing
A strategic thinker and digital innovator
Detail-oriented, organized, and self-starting individual
Highly proficient in Excel with strong analytical skills to inform digital growth and conversion strategies

ColourPop offers a competitive benefits package including vacation time, health benefits, 401k + 100% match, paid holidays, product discounts and more. The salary budget for this position is $90k-$110k DOE + annual bonus.

Powered by JazzHR

kRcvocgIOe

About the Company

With a unique combination of insight and foresight into the new world beauty landscape, we are the premier destination for acceleration in the beauty industry, bringing brands and products to consumers faster than anyone else in the world. SEED is reinventing how beauty brands interact with customers and are focused on turning beauty enthusiasts’ dreams into reality through continuous disruption. With over 65+ years of industry expertise, SEED Beauty’s fully verticalized business model allows its portfolio of brands to ideat... Know more