Job Specifications
Job Opportunity: Demand Marketing Specialist
Location: Toronto, ON M2P 2H3
Contract Duration: 12 Months, Contract with possible extension
Pay Rate: CAD$31.72/hour (W2) | W/O Benefits
Job Summary:
Support the Leaders in their teams’ development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.
Creation of campaign assets and management of internal campaign resource centres with a focus on operationalization and project management webinars
Creation and Management of Email Nurture streams to support the GTM activities
Work closely with stakeholders in sales and marketing to ensure campaigns effectively support sales objectives and are properly executed.
Monitor campaign metrics, creating tactics to ensure the constant delivery of qualified sales leads for ongoing pipeline creation and program optimization.
Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.
All other responsibilities as assigned by the reporting manager or senior marketing leadership.
Requirements:
2-4 years in B2B Marketing; ideally, field marketing, event marketing, or demand generation
Experience using and developing emails and email nurtures through Marketing Automation Platforms like MarketO.
A self-starter that can work independently or as part of a matrixed marketing environment.
Demonstrated ability to manage multiple priorities/projects and consistently meet deadlines.
Strong analytical skills and demonstrable experience synthesizing data and making strategic decisions using various inputs.
Strong written, verbal, and visual communication skills, with the ability to effectively share ideas and lead discussions with a wide variety of audiences.
What would really make you stand out:
Demonstrated aptitude for learning, including:
Understanding of customer/prospect audiences at the level of company, team, and individual contributor.
Marketing principles and strategies.
Natural storytelling, including the ability to work collaboratively to create and adapt compelling messaging to marketing deliverables that get prospects and customers to think differently about the challenges they face.
Education:
University/College degree in Marketing, or relevant experience
Benefits Info:
Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
About the Company
Bring Top Talent With Your Company With Russell Tobin
Headquartered in New York City with offices throughout the United States, United Kingdom, Ireland, The Netherlands, Brazil, Canada, India, and Singapore, Russell Tobin--a division of Pride Global--offers total staffing and recruitment solutions across a wide range of industries. Our team of highly skilled recruiters, sourcers, and subject-matter experts understand exactly how to find world-class candidates that will fit your company's precise needs. Whether you need skill...
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