Job Specifications
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Job Title: Director, Game Operations & Fan Experience
Department: Game Operations & Entertainment
Reports to: Vice President, Game Operations & Entertainment
Manages: Coordinator, Game Operations
Position Summary: The Director, Game Operations & Fan Experience will be responsible for managing all pre-season, regular season and post-season game operations at Crypto.com Arena. Pre-season home games may be played off-site. This individual will also be responsible for the fan experience across all touch points and being the ultimate advocate for our fans and their experience. This position will work closely with the Director, Game Entertainment and Creative Director in promoting our brand in-arena at games.
Essential Functions (Duties & Responsibilities**):
Game Operations:
Responsible for season credential list and game day credential requests
Manage and oversee wristbands for all hospitality spaces (i.e., Delta Club and Ownership Hospitality).
Manage and oversee season parking for staff and game day parking for staff, vendors and partners.
Act as point of contact for VIP Clients
Wheelchair assistance, VIP guest security walk throughs, escorting, etc.
Create and distribute game day production notes and lead game day production meetings.
Work with Basketball Operations and arena to schedule morning shoot-arounds and closed walk throughs.
Work with vendors to make sure all necessary maintenance, walk throughs, load-in, load-out have been scheduled and approved by the arena.
When necessary, assist with game entertainment (i.e., anthem performer, stage managing).
Assist Basketball Operations Department with equipment, player needs and requirements.
Oversee all broadcast (national and local networks) elements for all home games (including pre-season neutral site games).
Oversee maintenance of locker room facilities at the arena, including all kitchen and training equipment. This includes start of the season and end of the season load-in / load-out of locker room (equipment room, coaches’ office, training room, etc.)
Hospitality:
Oversee all Lexus Club and Yaamava’ Club reservations for Executives and clients.
Manage and schedule all load-in and strike of Ownership pop-up hospitality space.
Oversee all F&B requirements for all departments, i.e.: requests from but not limited to staff, media, player families, coaches and players.
Lakers Live (Fan Fest):
Create and implement 5 Lakers Live events during the regular season. This includes:
Work with LA Live to schedule dates and execute Agreements and COI’s.
Manage and create budget and any improvement to enhance Lakers Live
Manage in season logistics with all sponsors, AEG, and Red Events; includes oversight of event day load-in, open, and strike.
Assist Game Operations Coordinator with:
trophy request submittal requests for each event and facilitate transportation of trophy, when needed.
Schedule and set up prizes for Lakers Live interactive games.
On-site event day presence and assistance. Provide support for load-in and load-out.
Fan Experience:
Create fan engagement activations on the concourse at the arena.
Work closely with Creative Director and Director, Game Entertainment to improve the game night experience and entertain our fans.
Provide support to Corporate Partnerships, Ticketing, Community Relations and other internal departments to ensure the fan experience maintains consistency across all game night elements.
Partner with Director, Business Analytics & Strategy and make any adjustments on fan feedback and metrics gathered on our fanbase.
Giveaways:
Work with Marketing on concepts and manage the planning, budget, approvals, and orders. Keep inventory at both UHTC and Crypto.com Arena.
Manage requests from other departments and fulfill special additions that come up throughout the season. Facilitate giveaway donations through CR, LYF, and corporate partnership events.
Events:
Assist with creating, planning and implementing retirement ceremonies, championship parades, statue unveilings, etc.
Oversee and create special events hosted in Ownership pop-up hospitality space.
Maintain game entertainment production elements (i.e., Roll Drop Screens, Laker Lights, Streamer Cannon, player tunnel elements).
Oversee and create annual financial planning and review invoices.
Daily monitoring of the fan feedback inbox including appropriate responses or outreach to inbound emails.
Manage Coordinator, Game Operations hours and annual review.
Align on priorities, timelines, and success metrics, and provide regular check-ins to clarify direction.
Offer timely, constructive feedback, share best practices, and create opportunities for increased ownership.
Empower the coordinator to make decisions, support them when challenges arise, and hold them accountable for outcomes while recognizing achievements.
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About the Company
The Los Angeles Lakers are a professional basketball team located in Los Angeles, California. The Lakers are members of the National Basketball Association, playing in the Pacific Division of the Western Conference. The team originated in as the Minneapolis Lakers, moved to Los Angeles prior to the 1960 season. In their time in Los Angeles, the Lakers have called the Sports Arena, The Great Western Forum and STAPLES Center home. On the court, the Lakers have won 12 Championships in LA, in 1972, 1980, 1982, 1985, 1987, 1988, ...
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