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Salesforce Marketing Cloud ArchitecT

Salesforce Marketing Cloud ArchitecT

Hybrid

Nottingham, United kingdom

Freelance

06-01-2026

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Skills

Communication JavaScript HTML CSS SQL Salesforce Stakeholder Management Problem-solving CRM Architecture Cloud Architecture Marketing Analytical Thinking

Job Specifications

Salesforce Marketing Cloud Architect - URGENT ideally 1/2 days a week (or less) Nottingham - 6 months + extension

Role

The Salesforce Marketing Cloud Architect is responsible for designing and implementing scalable, secure, and high-performing solutions on Salesforce Marketing Cloud (SFMC). This role bridges business requirements and technical capabilities, ensuring marketing automation strategies align with organizational goals. The architect leads solution design, integration, and governance for Marketing Cloud projects.

Key Responsibilities

Design end-to-end architecture for SFMC implementations.
Translate marketing and business requirements into technical solutions.
Define data models, integration patterns, and automation workflows.
Integrate SFMC with Salesforce CRM and external systems using APIs.
Implement personalization and segmentation strategies.
Ensure compliance with data privacy and security standards.
Lead technical teams during project delivery and enforce best practices.
Provide guidance on complex SFMC Studios and Builders
Establish development standards and governance frameworks.
Optimize system performance and scalability.
Bachelor's degree in Computer Science, IT, or related field.
5+ years in Salesforce Marketing Cloud architecture and development.
Expertise in Marketing Cloud Engagement Builders and Studios.
Proficiency in AMPscript, SQL, and API integrations.
Knowledge of HTML, CSS, JavaScript for email templates.
Experience with Marketing Cloud Connect.
Familiarity with MCP, Data Cloud, MuleSoft and ETL tools.
Salesforce Marketing Cloud Consultant
Salesforce Marketing Cloud Developer
Salesforce Marketing Cloud Personalization
Salesforce Admin
Strong communication and stakeholder management.
Ability to lead workshops and provide strategic advice.
Problem-solving and analytical thinking.

About the Company

Initialize is an innovative and specialist technology recruitment consultancy delivering exceptional levels of service to both clients and candidates alike. Established with over four decades of combined experience in the marketplace, we are experts in sourcing high-quality IT and Digital candidates across multiple industry sectors UK-wide. We pride ourselves in our ability to build long-term and highly successful relationships, always putting our clients and candidates first to deliver outstanding and reliable recruitment... Know more