Job Specifications
Role 1- Salesforce Data Cloud
Strong hands-on experience of 7+ years with Salesforce Data Cloud and core Salesforce platform
• Architect and design robust and scalable Salesforce Data Cloud solutions based on client requirements and industry best practices.
• Define and implement data modelling, schema design, and data governance strategies within the Salesforce Data Cloud.
• Ensure high data quality and security standards are maintained throughout the architecture.
• Lead the setup, configuration, and customization of Salesforce Data Cloud to meet client needs.
• Develop and maintain custom features, components, and integrations to enhance the functionality of Salesforce Data Cloud.
• Provide ongoing support and troubleshooting for Salesforce Data Cloud deployments, addressing technical issues, and optimizing performance.
• Collaborate with clients and internal stakeholders to define integration requirements and develop a comprehensive integration strategy.
• Implement seamless integrations between Salesforce Data Cloud and third-party systems, such as marketing automation, analytics, and Salesforce CRM
• Provide technical leadership and guidance to a team of Salesforce developers and administrators.
• Stay current with industry best practices, Salesforce updates, and emerging technologies to drive innovation and efficiency within the Salesforce Data Cloud ecosystem.
• Collaborate with cross-functional teams to align technical solutions with business objectives.
• Salesforce certifications such as Salesforce Data Cloud Consultant, Salesforce Certified Application Architect, Salesforce Certified System Architect, or Salesforce Certified Data Architecture and Management Designer are highly desirable.
• Proficiency in SQL, data modeling, and database design.
Role 2 Salesforce Marketing Cloud
The role requires hands on coding, strong technical expertise, solution architecture skills, and leadership in managing projects, guiding a development team through onsite-offshore model, and ensuring high-quality deliverables that meet business objectives.
• Lead end-to-end architecture for SFMC Engagement and Account Engagement solutions.
• Translate business requirements into scalable technical solutions using Journey Builder, Automation Studio, Email Studio, Mobile Studio, Content Builder
• Design cross-cloud integrations between Marketing Cloud, Sales Cloud, Service Cloud, and external systems via APIs, MC Connect, and Marketing Cloud Connect.
• Create data models and data extension strategies ensuring compliance with GDPR/CCPA and internal governance policies.
• Build personalized, dynamic, and automated campaigns in SFMC and Pardot.
• Develop complex SQL queries for audience segmentation and reporting.
• Implement AMPscript, SSJS (Server-Side JavaScript), and Automation Studio workflows.
• Oversee and contribute to Pardot form design, landing pages, scoring, and grading.
• Integrate Marketing Cloud Engagement and Pardot with CRM systems (primarily Salesforce Sales Cloud).
• Design secure API integrations with external platforms.
• Ensure data synchronization, deduplication, and hygiene across marketing and CRM systems.
• Mentor and guide junior developers, admins, and campaign specialists.
• Manage project timelines, sprint planning, and stakeholder communications.
• Review deliverables for code quality, scalability, and performance optimization.
• Ensure CAN-SPAM, GDPR, CASL compliance for all campaigns.
• Monitor campaign performance and recommend optimization strategies.
• Maintain platform health checks, release management, and documentation.
• Ability to conduct code reviews, solution reviews, and performance optimization sessions.
• Strong documentation and presentation skills for both technical and business audiences.
• Technical Skills:
o Journey Builder, Email Studio, Mobile Studio, Automation Studio
o AMPscript, SSJS, HTML/CSS, SQL
o Data Extensions, Contact Builder, Audience Segmentation
o API development experience (REST/SOAP).
o Data modeling and ETL workflows in SFMC.
• Certifications:
o Salesforce Certified Marketing Cloud Consultant
o Salesforce Certified Marketing Cloud Developer
o Salesforce Certified Administrator
About the Company
Founded in 2007, NLB Services is one of the fastest-growing global providers of technology and talent solutions. Our comprehensive offerings span Data & AI, Software & Product Engineering, and Cloud, delivering transformative outcomes across industries. With deep domain expertise in Banking & Financial Services, Insurance, Supply Chain & Logistics, Telecom, and Transportation, we help organizations accelerate innovation and growth. Our Learning & Development practice--NLL Academy--empowers clients with agile, future-ready le...
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