Job Specifications
Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace
Your role at Clorox:
Join Our Team as a Category & Consumer Insights Manager!
Are you passionate about transforming data into actionable insights that drive business growth? Do you thrive in a dynamic environment where your strategic thinking and creativity can make a significant impact? If so, we have an exciting opportunity for you!
At Clorox, we strive to champion people to be well and thrive every single day. As a Category & Consumer Insights Manager, you will play a crucial role to seamlessly integrate insights management with category advisorship to shape and drive strategies from internal business units thru to customer execution. You transform complexity into clarity - bridging data, customer strategy, and brand execution to unlock growth.
In this role, you will:
Integrate Shopper Insights: Serve as a strategic thought partner to our Marketing, Sales Strategy, and Customer Facing Sales teams, championing masterful storytelling and uncovering best-in-class actionable insights across consumer, shopper, category, and market to shape strategic decisions.
Drive Category Leadership: As Category Advisor for the specified customer and categories, create a category vision that highlights impactful customer opportunities and yields profitable growth for Clorox and the customer; actively supporting line reviews, and planogram development.
Collaborate and Innovate: Work closely with buying teams, leveraging Retailer POS and Loyalty data to deliver effective category strategy recommendations and optimize the shopper experience.
We are looking for a strategic thinker with a proven track record in category management, insights integration, and a passion for driving business growth. If you are an energetic self-starter with an entrepreneurial spirit and a knack for building strong collaborative relationships, we want to hear from you!
Join us at Clorox and be part of a team that values innovation, collaboration, and excellence. Apply now to make a meaningful impact and help us continue to lead in the industry
In this role, you will:
Shopper Insights Integration
Serves as insights integrator for the assigned Business Units (BUs), offering strategic thought partnership to Marketing, Sales Strategy, and Customer Facing Sales partners (commercial team).
Act as the strategic voice of the shopper, transforming data into actionable insights and influences decisions across the organization.
Champions masterful storytelling to share knowledge and enhance the commercial team’s understanding of consumer and shopper behavior with actionable insights. Shape the strategies that connect shoppers to brands and categories.
Manages, mines, synthesizes and grows assigned BU’s Knowledge Base / Insight Library to ensure integrity and richness of insights.
Uncovers and integrates multiple sources (NIQ, Shopper Intelligence, Numerator, consumer/shopper research and consumer segmentation, etc.), to develop best in class insights,
In conjunction with Category Sales Strategy team, identifies category & Clorox opportunities and risks, to craft an effective set of choices that spark BU / Customer Team growth
Manages insights ROI by continuously leveraging existing and directing generation of new insights to inform business decisions and integration into the commercial planning process
Category Advisory & Category Leadership
Actively participates in Line Reviews, Plan-o-grams, and Category Captaincy with the intent of growing Top Line Sales for both the customer and Clorox.
Creates a category vision at the customer by leveraging category, shopper, and consumer insights that highlight impactful customer opportunities AND yield profitable growth for the category
Develop and present business/category reviews to the customer buyer on monthly basis by banner/category by leveraging Retailer’s POS Data, ACNielsen, Loyalty Data, and relevant shopper insights to identify risks and opportunities to positively influence customer decision-making towards rational, fact-based category decisions
Using space management software to develop planograms that would be shopper centric, drives optimal layouts, and maximizes sales for the category
Consistently expands influence and trust with customers
Other
Co-Maintenance of the Power BI OMNI Dashboard
Provide support to sales team relative to the POS databases/dashboards and syndicated databases
Maintenance of the Customer POS databases within Clorox (expert contact and owner)
What we look for:
Years and Type of Experience:
5- 7 years of related experience
3 – 5 Years Category Management experience with large retailer
2 – 3 Years Key Account Management in CPG organization
1 – 2 Years ACNielsen background
1 –
About the Company
The Clorox Company (NYSE: CLX) champions people to be well and thrive every single day. Its trusted brands include Brita®, Burt's Bees®, Clorox®, Fresh Step®, Glad®, Hidden Valley®, Kingsford®, Liquid-Plumr® and Pine-Sol® as well as international brands such as Clorinda®, Chux® and Poett®. Headquartered in Oakland, California, since 1913, Clorox was one of the first in the U.S. to integrate ESG into its business reporting. In 2024 the company was ranked No. 1 on Barron's 100 Most Sustainable Companies list for the second con...
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