Job Specifications
Head of Sales & Commercial
Location: Telford
QLM Search is working in partnership with Pickstock Telford to appoint a Head of Sales & Commercial, a senior leadership role with full accountability for the commercial direction, performance, and capability of the business.
This is an end-to-end commercial position. You will lead Sales, Commercial Planning and pricing strategy, shaping how the business trades today while building a more resilient, data-led and integrated commercial function for the future.
The Opportunity
This role exists to bring clarity, structure and leadership across sales, planning and pricing, ensuring commercial ambition is grounded in operational reality.
You will own the commercial strategy, balancing growth, margin and risk, while working closely with Operations, Livestock Procurement and Finance to align demand, supply and capacity. Just as importantly, you will build and further develop a successful commercial team setting standards, direction and accountability.
This is a senior role for someone comfortable operating at pace, close to the detail, and visible on site.
Responsibilities
Setting and delivering the commercial strategy across sales, pricing and planning
Leading an integrated Sales & Planning process aligned to livestock intake, production capability and customer demand
Owning pricing strategy, using market data, indices and competitor insight to protect margin
Leading key customer relationships and commercial negotiations
Strengthening commercial data, systems and reporting to support better decision-making
Driving digital and process improvement across the commercial function
Working with Finance and General Management on budgets, forecasts and KPIs
Building a capable, accountable commercial team through coaching, development and succession planning
Embedding sustainability, animal welfare and compliance into commercial decision-making
What We’re Looking For
Senior commercial leadership experience within food manufacturing – ideally meat.
Strong understanding of beef or protein markets, including carcass balance, pricing and margin management
Experience leading integrated sales and planning activity in complex environments
A hands-on, visible leadership style with strong operational awareness
Commercially sharp, data-led and able to turn insight into action
Confident engaging with customers, suppliers, farmers and internal stakeholders
A leader who enjoys developing teams, not inheriting finished ones
How to Apply
For a confidential discussion about the role, please contact QLM Search, Pickstock Telford’s retained recruitment partner for this appointment.
All direct applicants will be screened QLM Search
About the Company
Pickstock Telford is a quality supplier of assured British beef products to retailers, butchers and food service professionals across Europe. We’re a family run business with a reputation that’s built on quality, service and efficiency, all backed up with over 40 years of farming heritage and experience in the meat industry.
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