Skills

Leadership Go Sales Programming Autonomy business development

Job Specifications

**THIS IS NOT A ROLE WITH FORCEBRANDS**

Our wine focused client is hiring a Director of Sales to lead its Southern U.S. region. This role offers the chance to take real ownership of a multi-state territory, work with a focused portfolio of priority brands, and have a meaningful impact on growth without the layers and bureaucracy of a large corporate environment.

This is a hands-on leadership role for someone who enjoys building brands market by market, managing distributor relationships, and operating with autonomy. The business has a strong foundation and significant scale, yet maintains an entrepreneurial mindset and values initiative, integrity, and accountability.

What you’ll do

Own sales performance across the Southern region, managing approximately 9 active markets while building out new distribution in southern states
Lead distributor management, including growing existing partners and identifying new distribution opportunities
Drive go-to-market strategy for a focused portfolio of priority wine brands
Build target account lists and work closely with off-premise chains and key accounts
Develop and execute pricing, programming, and sales strategies in a data-light environment
Conduct distributor ride-withs, market work, and key account calls
Track performance, budgets, and execution using internal tools and Excel
Hold distributors accountable through regular reviews and performance tracking
Travel 30 to 50 percent depending on the season

Who they're looking for

5+ years of sales experience within wine or spirits, with multi-state exposure strongly preferred
Proven distributor management and business development experience
Comfortable working with small to mid-sized distributors and understanding how they operate
Self-motivated with strong business acumen, including pricing and margin awareness or the ability to learn quickly
Polished, confident communicator who can work independently
Willingness to travel and manage a large, independent territory

Compensation

Base salary starting around $125,000 + up to 20% bonus
Car allowance, benefits, 401k with match, and additional allowances

About the Company

ForceBrands is the preferred strategic talent partner and recognized thought leader for identifying C-Suite, executive, and top-tier professional talent for the consumer ecosystem. Our hiring solutions, Executive Search, Professional Recruitment, and a consumer industry job board, provide a consultative experience, helping more than 3,000 consumer-focused brands and organizations connect with talent that makes an impact. Our consumer-focused specialization, unrivaled network, and functional expertise keep Force at the forefr... Know more