Job Specifications
Are you ready to join a team recognized as a Platinum Certified Canada’s Best Managed Company and one of BC’s Top Employers? As part of Wesgroup Equipment, a trusted name in the industry, Westerra Equipment has been selling, renting, and servicing equipment across British Columbia, while also providing safety training to ensure effective machinery operation. We offer a wide range of equipment for industries like warehousing, milling, construction, drilling, and environmental processing. Join our team of People-Focused Problem Solvers and build a career where your contributions truly make a difference!
This role will grow rental revenues by offering different rental equipment and attachment solutions that support our customers’ business needs. This role is highly customer focused and will Build Trust with customers by meeting or exceeding their expectations, so they become raving fans and our company is their first call for all their rental needs. The incumbent is a Team Player who is committed to working together with sales and operations teams to identify and develop accounts. The representative offers the Company’s full range of equipment as a rental solution: Compact and Heavy Construction, Material Handling, and much more, and sublets equipment when it is not available through our dealership.
Key Responsibilities:
Account Management
Builds relationships and drives revenue with prospected and assigned accounts
Manages rental sales leads, contacts prospects, opens new accounts and generates profitable revenue by providing full-service account management
Successfully negotiate and close deals
Develop and/or maintain strong business relationships with clients and others in the industry
Travel in the assigned territory for in-person meetings with customers
Knowledge of our Products
Articulate features, services and benefits that are in line with customer needs
Be knowledgeable and present customers with the dealerships full-service rental offerings, including short- & long-term and rent to purchase options
Conduct product demonstrations and sales presentations in a professional manner
Proposals creation and CRM documentation
Create proposals and quotations in a professional manner that is consistent with the company brand
Identify creative solutions to exceed client expectations
Utilize Salesforce to its full potential to log, track and manage customer calls, prospecting, leads, etc
Analyze market conditions, competitive position, potential and current customer needs
Utilize online resources to maintain accurate records of sales calls, prospect interactions, client files and sales activity information
Responsible for personal productivity, using all company tools and systems to maximize revenue and continually accelerate growth
Regularly provide detailed and accurate sales activity information to the Sales Manager
Conflict resolution and team player
Successfully negotiate and close deals
Follow up with customers during & after the rental of equipment and attachments
Supports and participates in team sales initiatives by sharing information and providing support in account sales and service activities
Be a single point of contact for our rental customer and work closely with others in the business to ensure a team approach to achieve and maintain high client service levels
Other duties, as assigned
Knowledge, Skills and Abilities:
Knowledge of the sales process and proven decision-making abilities
Strong negotiation skills and high level of customer focus
Results driven
Excellent presentation and communications skills
Training, Education and Experience:
2-5 years of successful sales or rental experience in construction, equipment, or similar
Post-secondary education in a related discipline will be an asset
High school diploma
Valid driver’s license and clean driver’s abstract
Values:
Build trust – with customers and each other
Be a team player – commit to working together to win
Be customer-focused – “wow” customers, so they become raving fans
Support community – care for our people, our community and our planet
Deliver results – know what you need to do and get it done
Working Conditions: The Rental Sales Representative is based out of the Abbotsford office and works 40 hours on average per week Monday to Friday. Regular local travel and some travel to the US will be expected.
Privacy Notice for Job Applicants: By applying, you consent to share your name and email with our third-party assessment provider solely for assessment purposes, if required. We will manage your data confidentially and will not use it for any other purpose. If you have any concerns, please contact our HR department at careers@westerraequipment.com.
Selection Process Notification: Due to the volume of applications, we will contact only the shortlisted candidates. Thank you for considering career opportunities with Westerra Equipment.
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About the Company
Westerra Equipment, a Wesgroup Equipment Company, is committed to providing a consistent exceptional customer experience. We are proud to carry the largest selection of premium construction, compaction, and excavation equipment products such as Bobcat, DEVELON, Linde, Vermeer and Ammann. OUR PURPOSE: We keep you up and running. Your success is our success. Our customers can visit any one of our locations in Abbotsford, Kamloops, Nanaimo, Victoria, and Edmonton for our full-service offerings of: new and used equipment, rental...
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