Job Specifications
Overview
AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence, AARP strengthens communities and advocates for what matters most to the more than 100 million Americans 50-plus and their families health and financial security, and personal fulfillment. AARP also works for individuals in the marketplace by sparking new solutions and allowing carefully chosen, high-quality products and services to carry the AARP name. As a trusted source for news and information, AARP produces the nation's largest-circulation publications, AARP The Magazine and the AARP Bulletin.
AgeTech Collaborative™ from AARP is a one-of-a-kind ecosystem of leading startups, forward-thinking investors, enlightened enterprises and creative testbeds, all working to bring groundbreaking AgeTech innovations to market.
Are you a creative, hands-on, results-driven student interested in B2B (business-to-business) marketing? The AgeTech Collaborative™ (ATC) from AARP is looking for you! Our team markets and promotes ATC to its key audiences enterprises, startups, investors, and testbeds. We are working to showcase opportunity and build demand in the $45T longevity economy to make aging easier. AARP is committed to your growth and cultivating your continued learning and development. This paid internship has an anticipated start date of Summer 2026, with the possibility of extending additional semesters.
Responsibilities
Support the development of marketing campaigns and communications materials that support the AgeTech Collaborative’s B2B organizational objectives
Ensure marketing deliverables are consistent and aligned with marketing strategies for key ecosystem audiences enterprises, startups, investors, and testbeds
Partner with ATC teams such as Accelerator Program, Events, Customer Success, and Design Thinking to develop and prioritize marketing plan elements
Work with Internal stakeholders to showcase ATC programming and success stories through various internal AARP communications channels
Monitor, review, and track campaign performance and work with the Marketing Manager to adjust marketing strategies and proactively communicate and elevate lessons learned to key stakeholders
Manage marketing collateral project deliverables and timelines
Qualifications
Must be enrolled in a degree program at an accredited college/university, rising undergraduate juniors or seniors, graduate students, or post-doctoral students, and remain academically enrolled throughout the internship, or must have previously graduated from college and enrolled in a continuing education program
Marketing or Marketing Communications degree preferred
Must be a self-starter and adaptable, with the ability to work under tight deadlines
Ability to manage multiple projects, anticipate project needs, and discern work priorities
Strong written communication skills
Experience with social media and reporting
Technical proficiency in Microsoft Office programs
Familiarity with Adobe Creative Suite (InDesign, Illustrator) and/or graphic design experience is a plus
Video editing skills (e.g., Adobe Premiere, CapCut, InShot) are a plus
AARP will not sponsor an employment visa for this position at this time.
Additional Requirements
Regular and reliable job attendance
Exhibit respect and understanding of others to maintain professional relationships
Independent judgment in evaluation options to make sound decisions
Home office environment with the ability to work effectively surrounded by moderate home environment noise
Compensation And Benefits
The hourly range is $18 for undergraduates, $21 for graduate students, and $28 for Ph.D. candidates. Internships are non-exempt positions and are not eligible for employee benefits.
Equal Employment Opportunity
AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.
About the Company
What we do might surprise you!
AARP is a nonprofit, nonpartisan, social mission organization with a membership of nearly 38 million. Our aim is to disrupt outdated stereotypes about aging, turn goals and dreams into real possibilities, and fight for the issues that matter most to people 50-plus, their families and communities.
Our social impact work in health security, financial resilience, and personal fulfillment is at the heart of what we do. With offices in every state plus the District of Columbia, Puerto Rico, a...
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