The Guide Dogs for the Blind Association

Home
Jobs
The Guide Dogs for the Blind Association
SEO and Digital Content Specialist

SEO and Digital Content Specialist

On site

London, United kingdom

£ 46,858 /year

Junior

Freelance

10-11-2025

Share this job:

Score my CV

Skills

JavaScript HTML CSS SEO

Job Specifications

The SEO and Digital Content Specialist helps adults and children with sight loss to live the life they choose by planning, developing and implementing effective SEO strategies to increase visibility and engagement online using search engines to acquire and convert supporter base and increase visitors across the Guide Dog’s website through regular management of search engine optimisation activities.

For this role you will be based at our London site and expected to attend site 2/3 days per week.

We offer a generous pension scheme, annual leave, life assurance and enhanced pay for parenting and sickness leave. In addition, we provide an Employee Assistance Programme, flexible benefits package and discounts and cashback scheme to care for our people.

More details can be found in the attached candidate pack and job description.

Candidate requirements

• At least 2 years of hands-on Content and/or Technical SEO experience, either agency or in-house

• Documenting and prioritising an SEO backlog and working with Digital Content Production team, developers and stakeholders to deliver backlog items

• Experience in supporting on SEO content strategy and reporting on campaigns

• Experience in improving a site’s online presence and performance for major search engines

• Excellent knowledge of industry tools e.g. SEMRush, Ahrefs, Google Search Console, Screaming Frog, GA4 and Looker Studio

• Experience working with other teams like Digital PR and Paid Search to optimise content

• Excellent, up to date knowledge of SEO best practices

• Functional knowledge of HTML, CSS and Javascript

About the Company

We are Guide Dogs. And we're here to help people with sight loss live the life they choose. Children and adults. Friends and family. Whoever you are, our expert staff, volunteers and life-changing dogs are here to help you: Live actively. Our people and dogs can help you get out and about with confidence, going wherever school, work, or play takes you - and knowing that your sight loss won't hold you back. Live independently. The advice and skills we provide will give you the freedom to live life on your own terms, in your o... Know more