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TD

Salesforce Loyalty Management Product Owner

Hybrid

Toronto, Canada

Full Time

20-11-2025

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Skills

Communication Salesforce Product Management Prioritization Marketing Agile Analytics

Job Specifications

Lieu De Travail

Toronto, Ontario, Canada

Horaire

37.5

Secteur D’activité

Fonctions des services habilitants de l’entreprise

Détails De La Rémunération

$91,200 - $136,800 CAD

La TD a à cœur d’offrir une rémunération juste et équitable à tous les collègues. Les occasions de croissance et le perfectionnement des compétences sont des caractéristiques essentielles de l’expérience collègue à la TD. Nos politiques et pratiques en matière de rémunération ont été conçues pour permettre aux collègues de progresser dans l’échelle salariale au fil du temps, à mesure qu’ils s’améliorent dans leurs fonctions. Le salaire de base offert peut varier en fonction des compétences et de l’expérience du candidat, de ses connaissances professionnelles, de son emplacement géographique et d’autres besoins particuliers du secteur et de l’entreprise.

En tant que candidat, nous vous encourageons à poser des questions sur la rémunération et à avoir une conversation franche avec votre recruteur, qui pourra vous fournir des détails plus précis sur ce poste.

Description Du Poste

We are looking for a Product Owner – Salesforce Marketing Cloud to support technical delivery focused on modernizing TD’s marketing automation and personalization capabilities. This role turns marketing strategy into clear user stories, manages a focused backlog, collaborates closely with partners, and helps bring to life the next generation of journeys, campaigns, and customer engagement. The ideal candidate brings curiosity, hands-on Salesforce Marketing Cloud exposure, strong communication skills, and a passion for helping TD advance its agile marketing transformation.

CUSTOMER

Support the Product Group Owner and other Product Owners in delivering the Marketing Cloud roadmap by driving sprint-to-sprint execution in a dedicated agile pod.
Translate high-level marketing goals (e.g., improved engagement, increased automation, enhanced personalization) into refined user stories, clear acceptance criteria, and well-defined sequencing.
Maintain a prioritized pod-level backlog, ensuring alignment with customer needs, marketing objectives, and roadmap direction.
Work closely with partners across Marketing, Digital, Analytics, and Customer Experience to clarify requirements, gather feedback, and ensure capabilities meet operational realities.
Participate actively in agile ceremonies (backlog refinement, planning, daily stand-ups, sprint reviews, retrospectives) and consistently represent the voice of the marketer and end user.
Collaborate with technical teams to deliver Marketing Cloud capabilities such as: Journey Builder flows, Email & mobile messaging enhancements, Automation Studio processes, Audience segment activation, Personalization/Interaction Studio experiences
Understand how Salesforce Marketing Cloud Next and the movement of personalization and segmentation into Data Cloud will influence Marketing Cloud workflows and upcoming pod priorities.
Communicate pod progress, risks, and dependencies in a clear, structured way to stakeholders and the Senior Product Owner.

SHAREHOLDER

Follow TD’s agile delivery framework, marketing governance, and enterprise controls for customer data, consent management, and regulatory compliance.
Proactively identify and escalate issues impacting delivery timelines, data quality, or customer experience.
Contribute to inputs for QBRs by summarizing pod accomplishments, completed user stories, and measurable business outcomes.
Support defect triage and prioritization to help ensure a reliable, stable Marketing Cloud environment.

EMPLOYEE / TEAM

Contribute to a collaborative, high-performing pod culture that values curiosity, inclusiveness, and continuous improvement.
Encourage open communication between developers, QA, campaign teams, data analysts, and other partners to ensure shared understanding and smooth delivery.
Demonstrate an eagerness to learn—deepening your understanding of Salesforce, marketing operations, and agile product management.
Promote psychological safety within the pod by supporting transparency, experimentation, and respectful challenge.
Apply TD’s Colleague Promise and Shared Commitments to create a supportive and growth-oriented team environment.

BREADTH & DEPTH

Own the day-to-day scope for a Marketing Cloud pod, delivering increments aligned to defined use cases such as campaign automation, journey optimization, personalization placements, or channel enhancements.
Work closely with Senior Product Owners to ensure pod-level delivery aligns to broader Marketing Cloud and Data Cloud roadmap goals.
Build a working knowledge of the Salesforce Marketing stack, including Journey Builder, Email Studio, Automation Studio, Personalization/Interaction Studio, Intelligence, and integration touchpoints.
Contribute to technical and design discussions by providing business context, expected outcomes, and an understanding of marketing workflows.
Support planning for scaling capabilities across business lines

About the Company

The Toronto-Dominion Bank & its subsidiaries are collectively known as TD Bank Group (TD). TD is the sixth largest bank in North America by assets & serves approx. 28 million customers in a number of locations in key financial centres around the globe. With over 95,000 employees, TD ranks among the world's leading online financial firms, with more than 17 million active online and mobile customers. Delivering legendary customer experiences is who we are & is part of our goal to be the Better Bank. Visit our Careers page to l... Know more