Job Specifications
Type De Rôle
Session de stage :
Lieu De Travail
Toronto, Ontario, Canada
Horaire
37.5
Détails De La Rémunération
$45,700 - $74,400 CAD
La TD a à cœur d’offrir une rémunération juste et équitable à tous les collègues. Les occasions de croissance et le perfectionnement des compétences sont des caractéristiques essentielles de l’expérience collègue à la TD. Nos politiques et pratiques en matière de rémunération ont été conçues pour permettre aux collègues de progresser dans l’échelle salariale au fil du temps, à mesure qu’ils s’améliorent dans leurs fonctions. Le salaire de base offert peut varier en fonction des compétences et de l’expérience du candidat, de ses connaissances professionnelles, de son emplacement géographique et d’autres besoins particuliers du secteur et de l’entreprise.
En tant que candidat, nous vous encourageons à poser des questions sur la rémunération et à avoir une conversation franche avec votre recruteur, qui pourra vous fournir des détails plus précis sur ce poste.
Department Overview
Description du poste :
The Targeted Marketing 1:1 COE job family encompasses Targeted marketing Campaign execution from planning, through execution, to performance tracking. These roles are responsible for partnering with internal business units/channels and Marketing experts across the organization to create and execute world class marketing strategies, plans and campaigns that drive shareholder value and increase customer loyalty. As key business partners, targeted marketers act as consultants on all aspects of targeted marketing, influencing the marketing strategy, as well as ensuring that marketing programs are delivered flawlessly, leveraging data and insights, with the best customer experience. Roles in this job family include a range of capabilities for developing, executing and managing communications across Marketing, in support of business objectives and in alignment with the TD brand.
Key practice areas for this job family include but are not limited to the following: creating consumer insights, monitoring trends, building marketing plans, developing/executing integrated marketing campaigns, campaign management, agency collaboration, management of the marketing budget and measuring/optimizing results.
Targeted Marketing tactics and channels include but are not limited to the following: Email, Direct Mail, Advice Prompts (EasyWeb/Mobile/Branch/Phone), Statement Messages/Inserts, OBTM, Leads, IVR. Practitioners utilize owned channels within branch, contact centre, ATM, mobile, public and secure site as well as paid channels.
Co-op and Internship opportunities allow you to gain valuable work experience across a number of the businesses at TD. You will work with experienced colleagues, receive world class training, and be part of a community of students across TD, where you will have an impact, grow as individual and experience our culture of care.
Role
Our Co-op/Intern Programming is offered with select Co-op and Internship roles and is designed to help you better understand the TD business, build on critical career capabilities, and broaden your professional network. This program is designed to complement your on-the job experience and features:
Leadership talks with key Leaders from across the organization
Lunch and Learns on topics such as Innovation
Diversity and Inclusion and Personal Branding and so much more
Job Description
This role supports the execution of targeted marketing campaigns, journeys, and programs, demonstrating measurable outcomes/results in line with business strategies, ensuring alignment with internal marketing standards and best practices.
Customer
Partner with Marketing Planning, Delivery, Channel and Vendor teams in the development and execution of best-in-class targeted marketing
Participate in quarterly and annual planning activities
Understand role of different channel and personalization options and their impact on achieving marketing objectives and use this understanding to influence program design
Work with marketing partners and AI2 to develop appropriate customers insights to drive outcomes and continuously improve targeted marketing
Oversee flawless execution of tactical plans working with internal and vendor partners
Adhere to all approved marketing processes and procedures to manage projects in the most effective way (on time, on target, on budget) from initiation to completion
Navigate through roadblocks by engaging key stakeholders/sponsors and working through to resolution
Provide ongoing communication to ensure appropriate stakeholders are engaged and notified of progress, changes, and results.
Participate in evaluating the effectiveness of projects/ plans after implementation; assist in compiling, analyzing, and communicating feedback from various internal/ external stakeholders, help develop recommendations, and incorporate changes into the future
Maintain appropriate project records, databases and information; reports to managem