Job Specifications
About the Role
The Marketing team is integral to KEV's success, driving growth and brand visibility through collaboration and deep expertise. We partner across the organization to deliver scalable programs, compelling stories, and operational excellence — and we're building a team that thrives on creativity, agility, and a shared commitment to impact.
We're looking for a creative, execution-focused Content Marketer to join our team on a part-time, contract basis. In this role, you will play a key role in developing and executing high-impact content that fuels brand growth, elevates thought leadership, and drives demand generation.
You'll create content across multiple formats — from short-form, social-first content to blogs, customer stories, and long-form assets like research reports and guides — bringing our brand voice to life and supporting our goals across thought leadership, demand generation, and customer engagement. This is a hands-on role for a strong writer and communicator who can work independently and contribute strategically.
If you thrive in a dynamic environment, enjoy creating content for the full buyer journey, and can turn complex topics into compelling narratives, this role is for you.
How You'll Contribute
Write and produce high-quality content — including blog posts, customer stories, guides, video scripts, research reports, bylines, infographics, social content, and more to support marketing campaigns and sales enablement.
Support content strategy — help shape campaign plans, editorial calendars, and content priorities to ensure content aligns with business objectives and buyer journey needs.
Contribute new content ideas — proactively identify opportunities aligned to business goals, product updates, and industry trends.
Repurpose and optimize content — transform existing assets into new formats (e.g., webinars → blog posts, long-form pieces → short-form social) to maximize reach and effectiveness.
Collaborate cross-functionally — partner with marketing, sales, product, and customer success stakeholders to develop content that's insightful, relevant, and strategically aligned.
Interview subject matter experts — extract insights from internal teams and customers to create accurate and compelling narratives.
Maintain and evolve brand voice — ensure all content reflects KEV's tone and resonates with key buyer personas across the full buyer journey.
Apply SEO and AEO best practices — write with optimization in mind to improve visibility, discoverability, and search performance across key channels.
Who You Are
5+ years of experience in content marketing, copywriting, or a similar role — ideally in B2B SaaS, EdTech, or FinTech.
A strong portfolio that demonstrates your ability to create engaging, high-impact content for every stage of the buyer's journey.
Proficient in SEO and AEO, including keyword research, content optimization, and use of tools such as SEMrush, Google Analytics and CMS platforms (e.g., WordPress, HubSpot).
Skilled in creating content across multiple formats (long-form written, video, short-form social).
Highly organized and self-motivated, with the ability to manage multiple projects independently and meet deadlines.
An excellent communicator and collaborator.
An analytical thinker who can derive original insights from data to inform content strategy and continuous improvement.
Why You'll Love Working at KEV
Make a real difference every day – At KEV, your work supports children, parents, and schools across North America. We don't just build software, we create solutions that simplify lives and strengthen communities. Our mission is rooted in impact, and every team member plays a vital role in shaping the future of K-12 education.
The KEV Way – At KEV, you'll never feel stuck in the status quo. You'll be part of a team that's constantly questioning, improving, and innovating—always with one guiding focus: How does this help our schools and the students they serve? It's a culture that challenges you to do your best work while reminding you why it matters.
Grow with us – We're scaling fast, and so are our people. At KEV, you'll have real opportunities to learn, develop, and shape your career. Whether advancing in your role or exploring a new path, you'll be supported every step of the way.
Work alongside excellence – You'll be part of a team with integrity who treat their colleagues with respect. who are accomplished but humble, collaborative but accountable. It's a place where you can do your best work while feeling supported and inspired by the people around you.
Celebrate Community and Culture – At KEV, we connect, recognize, and celebrate our people. Join Club KEV for team-building fun, hear directly from customers in our Voice of Customer Series, stay aligned with Monthly Townhalls, and be inspired by the KEVite Awards, where top contributors are recognized by their peers.
This job description indicates the general nature and level of work expected. It is no
About the Company
KEV Group provides the most comprehensive activity fund management solution enabling K-12 schools to manage every dollar efficiently, accurately, and consistently. By seamlessly integrating and automating all processes, the SchoolCash platform provides real-time visibility and control over how districts and schools create, collect, manage, track, and reconcile activity funds. Over 22,000 schools across North America rely on SchoolCash to manage $4 billion+ in activity funds annually.
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