Job Specifications
About Hey Savi
Hey Savi is redefining the way women search for fashion. Think Shazam meets Spotify, but for fashion. We're going to spark a new era of fashion discovery, igniting confidence in everybody and every body.
Why We Built Hey Savi
Because shopping shouldn't feel like a chore. Because fashion should celebrate you - not make you feel like you need to change. Because women deserve a shopping experience that works with their bodies, their budgets and their busy lives.
We listened to thousands of women - from stylish professionals to time-poor mums - and the message was clear: online fashion shopping is broken. The industry still sidelines diverse bodies and still assumes beauty comes in one size. We're not here to fix women. We're here to fix the system.
If you've ever said, "Where can I find that jacket?" then Hey Savi is the app you've been waiting for.
What makes Hey Savi different? Unlike other search tools and shopping apps:
We're brand agnostic, so results aren't biased or paid for
We work across retailers, making comparison seamless
Our search actually understands fashion - not just keywords
We use real women's data to train our tech - every size, shape and style (this isn't just for fashionistas)
No matter the style, you can shop the look at your price point - from supermarket to luxury
We're committed to making fashion joyful again, not judgemental
The Role: Growth Marketing Manager
Our community doesn't want to scroll through paid ads and dead-end links. They want fashion that fits - in stock, in their size and at the best price - with a search experience that puts them at the centre. Built with Care. Powered by Research. Backed by a Movement: Hey Savi isn't just an app. It's a mission. And we're looking for someone brilliant to help lead the charge.
We're looking for a deeply organised Growth Marketing Manager to take ownership of our B2C marketing engine. You'll be a critical driver of our go-to-market execution, owning acquisition, CRM, paid ads and community engagement - while working closely with our founders, design, product and agency partners.
This is a hands-on role. You'll set the strategy and run the campaigns. You'll bring clarity to chaos, turning insight into action, and manage a nimble mix of freelancers and agencies across PR, social, CRM and influencer.
This role is perfect for someone ambitious, hungry and full of ideas - a self-starter who thrives on doing a lot with a little and loves finding clever, cost-effective ways to make big things happen.
This is a contract role to start - but if you're as excited by our mission as we are, we'd love it to grow into something permanent.
What You'll Do
Growth Strategy & Execution
Own and execute the full-funnel growth strategy across paid, owned and earned channels
Activate and optimise paid performance campaigns (primarily Meta & Google) to drive user acquisition and app downloads
Manage CAC, ROAS, funnel performance and optimisation across the customer journey
Identify and test new acquisition channels
Campaign Management & Content
Drive campaign ideation and roll-out (product launches, influencer events, beta activations)
Collaborate with brand & design on campaign creative and messaging
Build out our marketing calendar with a mix of brand, performance and lifecycle moments
CRM, Email & Lifecycle
Own lifecycle marketing and CRM (we use Klaviyo via an external agency)
Design and launch automated email flows that onboard, engage and retain users
Use data to optimise content, timing and segmentation
Agency & Team Management
Manage our freelancers and agencies - B2B & B2C freelancer/agency, CRM agency, Branding/Design agency and any future freelance resource (e.g. social, video, influencer management)
Coordinate with internal stakeholders (founders, product and engineering) to ensure aligned GTM execution
Data & Reporting
Own and monitor marketing metrics across acquisition, engagement and retention
Report on growth performance and customer insights weekly
Translate learnings into action - iterate fast, learn faster
Community & Movement Building
Help grow the Hey Savi movement - from Instagram stories to IRL events
Manage and grow our ambassador/influencer/creator relationships
Bring energy and ideas to how we build fandom and word-of-mouth magic
Requirements
What We're Looking For...
Team Player - you're a good human. Easy to work with. Collaborative, kind, direct
Experience - you've done this before. You have 4+ years of hands-on experience in a consumer brand (fashion, lifestyle, beauty or early-stage tech). You've run campaigns, spent budget, managed agencies and built acquisition funnels that deliver
Startup-ready - you move fast, stay resourceful, and know when to scrappy-hack vs. polish. You love solving problems and making things happen
Embraces AI as a productivity partner — actively uses AI tools to work faster and smarter, and sees them as an enabler rather than a threat
Organised AF - you're a
About the Company
Hey Savi is on a mission to change the way people search and shop online, forever. As the ultimate fashion matchmaker, Hey Savi finds you your perfect item or outfit in under 60 seconds by connecting you to the retailers who have it in stock, in your size and at the best price.
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