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NielsenIQ

Senior Research Analyst

Hybrid

Oxford, United kingdom

Senior

Full Time

12-03-2026

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Skills

Communication Teamwork Research Analytical Skills Marketing Recruitment Analytics Artificial Intelligence

Job Specifications

Job Description

Legal Note: Unfortunately, due to the changes made by the British Government in relation to immigration we cannot accept applications from candidates looking for visa sponsorship, as regrettably this job does not meet the requirements for sponsorship under the skilled worker visa route, for more information please refer to the UK government website: Skilled Worker visa: Overview - GOV.UK (www.gov.uk)

AT NIQ, YOU CAN GROW YOUR CAREER WITH US!

Have you ever wanted to modernise a brand and bottle design for an iconic beer company? How about discovering the next big energy drink? Or be part of building strategies for the biggest brands in the world?  With BASES, you can!

With best-in-class research and predictive analytical tools, NIQ's Innovation Practice (BASES) is at the core of our clients' new product ideas, product messaging, fresh packaging designs, optimal product launches as well as long-term brand strategies of what to bring to the market and how to price new products. In BASES, you will work with industry-leading marketers across the globe and see your work come to life.

Join the Innovation team and work with our clients as a problem solver and the voice of NIQ at our clients, as a Research Analyst.

The work we do makes a significant difference in how businesses and brands perform in markets around the world. At NIQ, we all share a commitment to our core values of being simple, open, and integrated into how we work — with each other, our partners, and our clients.

RESPONSIBILITIES

Assists in pre-field project set up (for example: questionnaire preparation, sample composition, database design)
Summarises data for the production of charts, graphs and reports
Analyses in-market data
Uses internal tools and data sources
Analyses study results and writes draft reports and presentations
Reviews data for errors and inconsistencies
Prepares client correspondence
Interacts with client contacts on a routine basis
Attends client meetings and presentations occasionally in person but most often virtually
Drives time/cost effectiveness on projects
Mentors junior team members as well as provides guidance to peers
Good teamwork skills

REQUIREMENTS

Knowledge of:

Microsoft Word, Excel, and PowerPoint
Statistics and marketing research techniques

Skills:

Strong Business English knowledge, both verbal and written (and local language if required)
Good business and financial acumen (including business environment and client)
Good analytical skills
Understanding of the key principles of forecasting
Good communication skills & visualisation skills – interested in storytelling techniques
Comfortable working in a digital-enabled environment
Ability to work within a virtual environment

Education and Experience:

University degree in Marketing, Economics or related field a must, preferred Postgraduate or MBA
2-3 years’ experience in Marketing Research
Strong analytical mind and excellent numerical skills
Good organisational skills
Strong interpersonal skills
Business acumen

Additional Information

Our Benefits

Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirr

About the Company

NielsenIQ (NIQ) is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. NIQ combined with GfK in 2023, bringing together the two industry leaders with unparalleled global reach. Today NIQ has operations in 95+ countries representing 97% of the world's GDP. With a holistic retail read and the most comprehensive consumer insights--delivered with advanced analytics through state-of-the-art platforms--NIQ delivers the Full... Know more