Job Specifications
Job Description
Are you passionate about engaging with prospects and customers in real, human ways? Do you love expressing your creative talents across the biggest social platforms in the world? Are you excited about the prospect of joining a rapidly growing tech company helping kids and teens learn money skills and giving parents the tools to help them? How about playing a major role in defining a brand? If so, you might be just who we’re looking for.
We are looking for an experienced Social Media marketer, specializing in organic (owned/earned) social media and influencer marketing, to join the Mydoh team as a Social Media Manager. Reporting to our Head of Marketing, this role will be responsible for developing and implementing Mydoh’s social media and influencer strategy across new and existing platforms, developing our organic social content, and collaborating across Creative, Brand, Partnerships, PR and Performance teams to drive growth for Mydoh.
What Will You Do?
Be the in-house subject-matter expert on all major social platforms and on the development of engaging content for each
Collaborate with partners on the integrated marketing team to develop results-driven organic social media strategies based on business and brand objectives
Build Mydoh’s social voice and brand, maintaining brand standards, across all touchpoints
Publish content to all of Mydoh’s social channels
Create and own our social media calendar, in collaboration with integrated marketing partners and other stakeholders
Work with Performance, Creative and Agency partners to develop and execute an impactful influencer strategy for the brand
Building effective relationships with internal stakeholders to understand business objectives, identify opportunities and maximize results through social media
Measuring the performance of social media content and user engagement and providing ongoing recommendations for optimization
Contributing to regular scorecards for social media initiatives and participating in discussions on results
Manage our communities and respond to inbound messages with prepared responses from our Customer Success team
What Do You Need to Succeed?
5+ years experience in social media roles, preferably covering both B2B and B2C efforts. B2C experience is a must have.
Expertise across platforms: Facebook, Instagram, TikTok, Pintrest, LinkedIn, X and more
Strong creative skills, with the ability to bring brands to life across a variety of platforms
A self-starter attitude - you will be given the license to determine strategy and own content creation
Excellence in project management, preferably with experience working with and guiding both internal and 3rd party providers (ie design, production)
Familiarity with social media and general marketing measurement/analytics tools and their usage
Strong interpersonal skills that encourage collaboration, build enthusiasm, and foster strategic thinking
Some PR experience would be nice to have, as this role will work closely with our internal PR team to craft strategies and ideas
What’s in it for you?
We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
Ability to make a difference and lasting impact
Work in a dynamic, collaborative, progressive, and high-performing team
Opportunities to do challenging work
Job Skills
A/B Testing, Business Statistics, Commercial Acumen, Critical Thinking, Customer Analytics, Detail-Oriented, Group Problem Solving, Key Performance Indicators (KPI)
Additional Job Details
Address:
20 KING ST W:TORONTO
City:
Toronto
Country:
Canada
Work hours/week:
37.5
Employment Type:
Full time
Platform:
PERSONAL & COMMERCIAL BANKING
Job Type:
Regular
Pay Type:
Salaried
Posted Date:
2026-01-13
Application Deadline:
2026-01-27
Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above
Inclusion and Equal Opportunity Employment
At RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.
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About the Company
Royal Bank of Canada is a global financial institution with a purpose-driven, principles-led approach to delivering leading performance. Our success comes from the 94,000+ employees who leverage their imaginations and insights to bring our vision, values and strategy to life so we can help our clients thrive and communities prosper. As Canada's biggest bank and one of the largest in the world, based on market capitalization, we have a diversified business model with a focus on innovation and providing exceptional experiences...
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